Harman Patil (Editor)

The Sartorialist

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Available in
  
English

Launched
  
September 2005

Created by
  
Scott Schuman

Current status
  
active

The Sartorialist Melbourne The Sartorialist

Type of site
  
Fashion blog, photoblog

How the sartorialist makes street style click


The Sartorialist is a fashion blog by Scott Schuman in New York. After leaving a fashion sales position to take care of his daughter in 2005, he began carrying a digital camera around on the streets of New York City, taking pictures of people who had dressed in a way that caught his eye, and then posting them to his blog, sometimes with comments about what he'd found. He pioneered fashion photography in blog form.

Contents

The Sartorialist Caroline Issa The Sartorialist

Schuman began The Sartorialist with the idea of creating a two-way dialogue about the world of fashion and its relationship to daily life.

The Sartorialist 1000 images about Style amp The Sartorialist on Pinterest Men39s

He describes his philosophy as trying to echo how fashion designers looked at what they saw on the street:

The Sartorialist 1000 ideas about The Sartorialist on Pinterest Minimal style

I thought I could shoot people on the street the way designers looked at people, and get and give inspiration to lots of people in the process. My only strategy when I began The Sartorialist was to try and shoot style in a way that I knew most designers hunted for inspiration.

The Sartorialist BBC Arts BBC Arts The Sartorialist Scott Schuman and the style

Schuman collaborated with numerous advertising campaigns: for The Gap and Verizon, with Kiehl’s on an exclusively commissioned product and campaign surrounding Father’s Day, Nespresso, DKNY Jeans, Gant, OVS, Crate & Barrel. Burberry, meanwhile, tapped Schuman to shoot the groundbreaking social media-cum-advertising “Art of the Trench” project.

The Sartorialist 1000 ideas about The Sartorialist on Pinterest Minimal style

Schuman began getting other work from serious fashion publications. Condé Nast tapped him to do something similar during Fashion Week in Paris for its style.com website. He also regularly works events for Saks Fifth Avenue, and says French Vogue editor Carine Roitfeld has also talked to him about doing something for her magazine.

The Sartorialist The Breed39s Top 100 Fashion Books 61 The Sartorialist by Scott Schuman

In 2009, an anthology of Schuman's favourite shots from around the world was published as a book entitled The Sartorialist.

The Sartorialist 1000 ideas about The Sartorialist on Pinterest Minimal style

Messing with fashion blogger the sartorialist



The Sartorialist The Sartorialist Scott Schuman 9780143116370 Amazoncom Books

The Sartorialist The Sartorialist Closer The Sartorialist

The Sartorialist The Sartorialist Closer The Sartorialist

The Sartorialist The Sartorialist Photos GQ

References

The Sartorialist Wikipedia