Industry Social Media Headquarters Cambridge Type of business defunct | Website www.taptu.com Founded 2007 | |
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Products Mobile Social News Aggregator, Mobile Search | ||
Taptu launches first ever report mapping
Taptu was a social media and technology company that built platforms, tools and applications that enabled content on touch screen mobile devices, including phones running iOS and Android. Taptu was a privately held company that was founded in Cambridge in 2007 and was funded by DFJ Esprit and Sofinnova. The company was based in Cambridge and Denver, Colorado.
Contents
- Taptu launches first ever report mapping
- Taptu the inspiration for my taptu
- Original product
- My Taptu
- Management
- Recognition and Awards
- References
In September 2012, Taptu was acquired by Mediafed Ltd. The Taptu service shut down March 31st, 2015.
Taptu the inspiration for my taptu
Original product
Taptu's first product was a mobile search engine, provided as a website using html optimised for phones, and dedicated apps for iPhone and Android. It was closed in early 2011.
My Taptu
Its other product was My Taptu, a social news aggregator that drew heavily on the company’s mobile search heritage but attempts to move them beyond search. According to Taptu, the app, which was available on the iPhone and Android devices, was "aimed at solving information overload," or what Taptu calls "app hopping." It presented all the information that a person "is into" in a "one- stop app" through "streams," or what CNET described as “content playlists.” My Taptu tried to separate itself in the social news space by offering ways of personalization.
Management
Mitch Lazar,was CEO of Taptu.