Stay Gold (album)

Critical reception

The album received acclaim from many music critics, gaining an overall metacritic score of 80, indicating generally favorable reviews. Scott Kerr of AllMusic noted that the album is "noticeably more expansive than any of their previous work", and "has a rich texture of classic country instrumentation and stirring string arrangements, matching their soaring vocal melodies." The music review site musicOMH complimented on the larger sound that came from the band utilising more instruments, as well as the sister's "new-found, beefed up timbres". It also described the album as "[P]erfectly poised to knock you for six this summer". Andy Gill of The Independent judged the album "an engaging, youthful and thoughtful folk-rock", although James Hall of The Daily Telegraph thought the album "closer to country than folk", and wondered if "it's aimed at cracking the United States". Stephen M. Deusner of Pitchfork thought that the Söderbergs sisters "remain romantics in an unromantic world, not only writing lyrics about fighting the good fight but making the kind of wide-eyed, ‘70s-tinged folk-rock that thrives on soaring vocals, warm harmonies, big choruses, and heart-on-sleeve lyrics." He also considered the album "certainly their grandest and arguably their most consistent release to date". Leonie Cooper of NME thought that the duo had mastered "the art of sophisticated sadness", and "carefully crafted a tender batch of songs that disarm not only with their beauty but also their honesty."

A few critics however gave the album a mixed review. Randall Roberts of the Los Angeles Times found that "the group often sounds more derivative than it does inspired", not helped by its "clumsy lyrics".

On 10 July, Billboard listed "My Silver Lining" as one of the ten best songs of 2014 (so far) in their Mid-Year Music 2014 list.

In November 2014, American Songwriter listed Stay Gold at number ten in their 2014 top 50 album list. On 1 December, Paste Magazine listed it as 9th in their top 50 album list and the song "My Silver Lining" as 19th in their top 50 song list. The album ranked number seven on Gigwise's 50 Best Albums of 2014. Rolling Stone magazine listed Master Pretender as 35th in their top 50 songs of 2014 list. BBC Radio 6 Music listed 'Stay Gold' album as 3rd in their 2014 album list.

Jessica Goodman and Ryan Kistobak of The Huffington Post included the album on their list of 2014's best releases. Goldman noted that the album sounds "confident" and "more mature" while complimenting that "the duo has settled their folksy sound into a grand and far-reaching formula that delivers real talk lines".

On 25 February 2015, the album won the Swedish Grammis award for 2014 "Album of the Year".

Commercial performance

Stay Gold debuted at number one on the Swedish Albums Chart. By the end of August, the album was still in the top three and had been certified gold; in January 2015, it was still in the top 20 and was certified a platinum by the Swedish Recording Industry Association (GLF). It also debuted at number 11 on the UK Albums Chart, selling 11,281 copies sold in its first week. On 2 January 2015, it was certified silver by the British Phonographic Industry (BPI). Following the duo's UK tour and their appearance on The Graham Norton Show on 30 January 2015, the album climbed from number 54 to number 11 with 7,726 copies sold. The following week, it spent a second consecutive week at number 11. Stay Gold was certified gold by the BPI on 3 April 2015, denoting shipments in excess of 100,000 copies.

By December 2014, the album had sold nearly 200,000 copies worldwide.

Track listing

All tracks written by Klara and Johanna Söderberg.

Personnel