Label SM Entertainment
|Released 9 March 2009 (2009-03-09)|
Format Digital download, promotional single
Recorded SM Studios in Seoul, South Korea
"Sorry, Sorry" is a song performed by South Korean boy band Super Junior. It was released as a digital single on 9 March 2009 and was later included as the title single in the group's third studio album, Sorry, Sorry, released on 12 March 2009. This song was Super Junior's comeback single as a complete group since their subgroup activities in Mainland China and South Korea in 2008. It was Super Junior's most successful single in the music charts, winning a total of 10 recognitions during the song's promotional period.
"Sorry, Sorry" was written by Yoo Young-jin, who wrote "Don't Don," the title track of Super Junior's second album Don't Don. Yoo reportedly wanted create a song which is both equally fun and easy to listen. The song is a "polished and trendy" dance song, with influences of American funk and contemporary R&B, stimulated with a heavy electronic beat that is the genre of "urban minimal funky."
The music video was filmed from February 28, 2009, to March 1, 2009. A 30-second teaser of the video was released on Super Junior's official iple site on March 6, 2009, and the complete video was released on March 13, the same day as Super Junior's comeback performance on KBS's Music Bank. The video is SM Entertainment's first anamorphic formatted music video with an aspect ratio of 2.39:1. Throughout most of the video, only eleven members are seen dancing to most of the choreography, although the video does include all thirteen members of Super Junior. Heechul appears to be in the dance towards the end of the video, and Kibum only appears in solo shots.
The video starts off with an experimental scene, a woman's eye peeping through a key hole. She then pulls up her skirt, exposing her legs, and Super Junior member Kibum blindfolds himself; a small flame is burning an enclosed envelope, which is sealed with sealing wax. The woman then touches her lips and pulls off her pearl necklace. This scene is then engulfed to blackness and zooms to Super Junior, who are seen posing side-by-side in front of a white screen. Han Geng leads the group into a gentle sliding pose, and then they start dancing. In the song's dance bridge the members are tutting, with Eunhyuk in the lead. The whole music video is in black and white. The dance is choreographed by Nick Bass as well as Trent Dickens, who is known for working with international stars like Usher and Justin Timberlake. "Sorry,Sorry" Music Video currently has over 50 million views on YouTube, while the dance version has over 17 million views.
Promotion and reception
Since 13 March, Super Junior has been performing "Sorry, Sorry" on the music programs Music Bank, Music Core, and Popular Songs three times a week. Promotional performances lasted for two full months, ending its last performance on 16 May 2009 on Music Core. The first overseas performance of "Sorry, Sorry" was in Beijing, China, on 1 May 2009 at the Beijing National Stadium. The single was also featured on Perez Hilton's blog.
"Sorry, Sorry" peaked at #1 on M.NET's M!Countdown chart in just a week. "Sorry, Sorry" achieved its first recognition as the #1 song of KBS's Music Bank monthly pop chart on March 27, 2009, after only two weeks in the charts. The single won again for the April pop chart, and had two consecutive wins on the weekly pop chart in the first two weeks of May. "Sorry, Sorry" also won Mutizen song at SBS's Popular Songs for three consecutive weeks, earning a "Triple Crown" for the first time in the group's career. The single also became a song of the week on Mnet's M! Countdown on April 9 and April 23, although Super Junior was not present at the program to receive their awards. "Sorry, Sorry" remained within the top 10 in Mnet's music chart for another 12 weeks. The song was even successful in the Philippines; peaking at #6 in an international countdown by MYX Philippines. It was influential in increasing sales of 50 Cent's "Many Men" single. Super Junior also dominated Taiwan´s radio channel 'Hit Fm' released the 100 singles chart for 2009, ranking #1.
Following the success of Super Junior's 2nd Asia Tour – "Super Show 2", a live album Super Show 2 Tour Concert Album, recorded at the concerts held in Seoul from 17 to 19 July 2009, was released on 10 December 2009. Included in the album is studio version of "Sorry Sorry-Answer", a R&B remixed of dance track "Sorry, Sorry". A music video of "Sorry Sorry-Answer", was also released on the same day in celebration the live album.
"Sorry, Sorry" has been covered multiple times by other K-Pop groups, including on Korean television during special stages and at concerts: