SomeOne is a brand consultancy based in London, England, specialising in brand strategy, visual identity design, writing, naming, brand implementation, and guardianship programs. The company currently employs 44 staff members including designers, brand strategists, and project managers.
The company was founded in London in 2005 by Simon Manchipp, David Law, Gary Holt, and Laura Hussey. Before founding SomeOne, Simon Manchipp was a partner at HHCL, Gary Holt was the ECD of Lambie Nairn, and David Law was creative director at ColeyPorterBell. In the same year, the company moved into its Shoreditch studio and, in 2010, moved 12 doors down to number 67 Leonard Street.
Based on the company's creative output since launch in 2005, SomeOne was listed in The Drum as the most influential design agency in the UK in 2013. This followed the company's rebranding of The National Maritime Museum, The Queen's House, and Peter Harrison Planetarium in London's Greenwich to Royal Museums Greenwich, as well as being the creators of London 2012 Olympic and Paralympic Olympic Games Pictograms.
Transform Awards
Transform Awards 2011 — Best Overall visual identity. Royal Opera House
Transform Awards 2012 — Royal Museums Greenwich. 2012 Transform Awards. GOLD
Transform Awards 2013 — Best Use of a Visual Property. Transform Awards 2013 March 2013 FastJet Brand Launch
Transform Awards 2013 — FastJet: Best implementation of a rebrand. Transform Awards 2013 March 2013
Transform Awards 2013 — Best rebrand following a merger or acquisition. Transform Awards[10]
Transform Awards 2014 — Best implementation of a rebrand. WorldPay Zinc. Transform Awards 2014
Transform Awards 2014 — Best brand consolidation. Crystal Ski. Transform Awards 2014
Transform Awards 2014 — Best visual identity in the energy sector. Atlantis Resources. Transform Awards 2014
Transform Awards 2014 — Best visual identity in the financial services sector. WorldPay Zinc. Transform Awards 2014
Transform Awards 2014 — Best visual identity in the technology, media & telecommunications sector. Tesco Hudl. Transform Awards 2014
Transform Awards 2014 — Best visual identity from the tourism sector. Crystal Ski TUI. Transform Awards 2014
Transform Awards 2014 — SomeOne won Best Corporate rebrand for a spin off/new company for their work on Tesco Hudl at the 2014 Transform Awards
Transform Awards 2015 — for brand work on Cancer Research UK
Transform Awards 2015 — for brand work on WorldPay
Transform Awards 2015 — for brand work on The Children's Society
Transform Awards 2015 — for brand work on 2015 European Games
Transform Awards 2016 — Best implementation of a brand development project across multiple markets. Le Boat Branding. Transform Awards 2016
Transform Awards 2017 — Best visual identity in the healthcare and pharmaceutical sector
Drum Awards
The Drum Awards 2013 — FastJet: Best Design Strategy of the Year. Drum Awards 2013
Drum Peer Poll 2013 — Voted "The most respected UK Design Company" for the Drum Peer Poll 2013
Drum Marketing Awards 2015 — Commended for "Best Identity Design" for their work on Cancer Research UK at the Drum Awards in 2015
2015 Drum Design Census: Rated No.3 in the UK Elite Agency league — based on income; Rated No.8 in the UK Elite Agency league — based on income and client satisfaction
2016 Drum Design Census: rated No.1 in the UK Elite Agency league — based on aggregated score from income and client satisfaction; rated No.1 in the UK Elite Agency league — based on client satisfaction; Rated No.5 in the UK Elite Agency league — based on income
Brand Impact Awards
Brand Impact Awards 2016 — Best In Show nomination for D.Thomas Rebrand
Brand Impact Awards 2016 — Gold for Best Professional Services Branding
Brand Impact Awards 2016 — Silver for Aston Villa rebrand
Brand Impact Awards 2016 — Silver for Personal Group rebrand