Type Private | Area served Worldwide | |
Industry Handmade shoe manufacturer Founded 1984 Laguna Beach, California Founder Tim Oliver, Jeannie Oliver Headquarters Corvallis, Oregon, United states |
Soft Star Shoes is an American shoe manufacturer and retailer based in Corvallis, Oregon. Founded in 1984 by husband and wife Tim and Jeannie Oliver, Soft Star Shoes is currently co-owned by Patricia Salcido and Larkin Holavarri. Soft Star Shoes manufactures minimalist or barefoot-style shoes, which attempt to promote natural foot function by allowing feet to move, stretch and flex as though they were barefoot. In 2009 the company launched their RunAmoc line of minimalist running shoes, which coincided with the release of Christopher McDougall's bestselling book Born to Run, which increased interest in barefoot running and minimalist shoes.
Several books and publications have recognized Soft Star Shoes as an early participant in the movement to encourage minimalist footwear.
Soft Star also manufactures minimalist shoes for children, and a variety of styles of moccasins.