Rahul Sharma (Editor)

Society Brand

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Type
  
Private

Defunct
  
1952

Area served
  
United States

Industry
  
Consumer Goods

Headquarters
  
Chicago, Illinois

Society Brand

Founded
  
1902 (originally called Alfred Decker & Cohn)

Society Brand is the name of a line of suits manufactured by Alfred Decker & Cohn of Chicago. The company was founded in 1902 by Alfred Decker and Abraham Cohen. The company incorporated in 1919.

After 1913, the company was located in The Alfred Decker & Cohn building (subsequently known as the Society Brand Building) at 416 South Franklin Street in Chicago. The building was built in 1912-1913 by Graham, Anderson, Probst and White.

The company advertised extensively in various magazines and newspapers, using the slogan For Young Men and Men who Stay Young. The example shown is from a 1913 ad in Collier's Magazine.

In 1919, Society Brand started delivering some of its merchandise to retailers outside of Chicago via two dedicated airplanes (Curtiss Jennies) that had the name "Society Brand Clothes" painted prominently on the fuselage. Service included nearby cities in Illinois, Indiana, and Wisconsin. Operations ceased in 1920.

Society Brand was acquired by Hartmarx in 1952.

References

Society Brand Wikipedia