Abbreviation SA Type NGO Region served Southeast Asia | Formation 2009 Headquarters Singapore | |
Purpose collaborate on content, sales and marketing, and technology in television | ||
Smart Alliance is an alliance of Southeast Asian television broadcasting companies.
Contents
History
On March 2009, six Southeast Asian television broadcasting companies forged an alliance to cooperate along three areas — content, sales and marketing, and technology — and capitalise on the economies of scale and combined market that the region can offer. They signed a Memorandum of Understanding to form the Smart Alliance.
Steering Committee
Content Work Group
Sales & Marketing Work Group
Technology Work Group
References
Smart Alliance Wikipedia(Text) CC BY-SA