Sete Pecados (English: Seven Sins) is a Brazilian telenovela airing at 7:00 pm, which substituting Pé na Jaca and preceding Beleza Pura. The telenovela was written by Walcyr Carrasco, with the collaboration of Claudia Soto and Andre Ryoki. The directors were Jorge Fernando, Pedro Vasconcelos and Fred Mayrink. Jorge worked with the same directing cast on his previous telenovelas Chocolate com Pimenta and Alma Gêmea. Seven Sins debuted on June 18, 2007. and last aired on February 15, 2008, with 209 episodes.
Dr. Flávio, a rich archeologist, had a romance with the young daughter of an employee in his house, Aparecida, called Cidinha. He is married to Rebeca and he has a daughter, Beatriz. He went on an expedition to find traces of an ancient civilization - Atlantis. But, an accident occurs and it is reported that Flavius died. However, his body was never found.
Years have passed since the terrible accident and without a father in her life, Beatriz became heiress of his fortune. She is a beautiful, young, rich, but stubborn woman. For Beatriz, life is an eternal search for pleasure. One day, she meets with her high-school friend, a taxi driver named Dante, who is simple and ethical man. In a moment of crisis, he offers her what she never had - spontaneous help. She decides to flirt with him, but he is not interested in her. With her broken pride, she can't admit to herself that she fell in love with him. However, she is in love with the man who does not want her.
Beatriz decides to do everything to win him over. She meets "Baron", a guru who is connected to a secret society, run by a mysterious woman, Agatha. Beatriz offers her soul to be with Dante. But, Baron says that if she wants Dante, she needs to change him. She needs to convince him he needs another path in his life. Dante is a man with golden heart and sincere. So, to change Dante's life, he needs to practice the Seven Sins, one by one. Only then, he will leave his ethical principles and he will abandon his wife Clarice and his children, Isabel and Laerte. However, the secret society has a mysterious goal. Flavius, Beatriz's father, left his whole fortune to his daughter and besides that he left her a mysterious statue. With that money and statue, Beatriz is taking care of her mother Rebeca, her stepfather Anselmo, her grandmother Corina, stepbrother Ariel and stepsister Daniela. Agatha wants to steal Beatriz's fortune and the statue. But, to steal it, she needs to manipulate Beatriz and Beatriz's passion for Dante is the best way to get her fortune.
The Seven Sins - Envy, Anger, Vanity (Pride), Sloth, Gluttony, Avarice (Greed) and Lust - are part of everybody daily life. They are directly related to human small weaknesses, tragedies and even humour. In this telenovela, each character is in possession of one or more sins.
Envy - the ambitious Agatha is a leader of a secret society and has big plans: she wants Beatriz under her command. More than this, Agatha wants to have Beatriz's life. She uses this secret society to achieve what she wants and become the ruler. Agatha tries to discover the secret of immortality and believes that it is hidden in the statue that Beatriz possesses. Beatriz, who doesn't suspect on Agatha's real interests, invites her to be the director of her nightclub.
Anger - Pedro is a famous chef de cuisine, owner of a restaurant which creates revenue with refined ingredients and French nationals. He is in love in Beatriz with whom he wants to marry. When he discovers Beatriz's passion for Dante, he will do anything to discredit him.
Vanity - Rebeca always wanted to be the part of the rich society. However, she failed to marry, but stayed pregnant with the millionaire and gave birth to Beatriz. Thanks to her daughter's fortune, she is living in her house with her new husband Anselmo, in whom she fell in love not soon after she gave birth to Beatriz. Anselmo is a lazy failure and with Rebeca he has two children, daughter Daniela and son Ariel. Rebeca is the major confidant and Beatriz's partner. She is addicted to beauty treatments, plastic surgeries and botox.
Sloth - Rodolfo{'}s family lived better days. Once rich, they live poorly now. His mother, Otília, is a lazy woman and is trying to manipulate her rich brother Romeu. Rodolfo's brother, Victor, is the only one in the family who believes that working is good. To survive, Rodolfo owns a small antique shop. Despite the lack of resources, Rodolfo still lives as a noble. He is lazy and spends money on dumb things.
Gluttony - Perseu owns the pizzeria "King of Gluttony", located in Dante's neighbourhood. He is married with Minerva and is the father of Ulysses and Irene. The family can't stop eating and therefore is taking the restaurant into bankruptcy. Néia is Perseu's business partner and she decides to put family on strict diet. She monitors every slice they take.
Avarice - Romeu, the richest man in Dante's vicinity, is Otilia's brother and Rodolfo's uncle. He knows that those two only want his fortune. Romeu built his empire with his own effort and he fought hard to achieve it and because of that he is very greedy. He lived his only true love in adolescence, with a woman named Juju. His family banned that relationship and Romeu left the vicinity poor. Now, when he is rich, he decides to hire a private detective to locate Juju. With Eudoxia's help, Romeu discovers that Juju is a widow. For his fear of financial interest, he returns to his old neighbourhood pretending to be poor.
Lust - Clarice's younger sister, Carla acts like she is the best woman in the whole world. She is in love with Dante, although she is dating Aquiles. Carla gets the job in Beatriz's nightclub where she plots bad things along with Agatha and Baron.
In contrast to the sins, several characters possess the virtues. Two of those people are Dante and Clarice. In the beginning, she believes that Beatriz is her best friend and confides to her, even though she is alerted by her implicant mother Agripina. As the story goes, she will discover that Beatriz is not her friend, but her actual rival.
Courage - Miriam is the courageous director of public school filled with problems. She will have to face difficult students and teachers. Other than that, she faces financial difficulties. Her brother Aquiles - Carla's boyfriend - is a taxi driver along with his father Nino. Her mother Palma is a housewife. Vincente, professor of physical education, will be involved with Miriam, but the obstacle to their happiness is Simone, Vincente's sister-in-law. Simone is the sister of Vicente's late wife. Vincente is also Benta's good friend. She is a girl who was abandoned on the street by her father. Benta is a girl with special powers.
Custódia is Beatriz's guardian angel. Custódia, disguised herself as the fortune-teller woman, and convinced Beatriz that she will be happy only when she finds the man with the angel soul. However, Custodia didn't see in her cards that this man was married! To help her, Custódia becomes her maid, along the archangel Gabriel.
Meanwhile, Beatriz realizes that Agatha is really Cidinha, Dr. Flávio's childhood sweetheart. But nobody realizes that Flávio, who everybody thought to be dead, will appear again to change the course of history.
Marina Ruy Barbosa - Isabel Florentino
Amanda Azevedo - Benta Nascimento da Silva Freitas
Tiago Salomone - Laerte Florentino
Danielle Robles - Dilma
Gustavo Santos - Ciro
Tema de Não Quero Ver Você Triste - Marisa Monte and Erasmo Carlos (song for Beatriz and Dante)
Deixo (Live) - Ivete Sangalo (song for Clarice and Dante)
Eu Vou Seguir (Reach) - Marina Elali (song for Miriam)
Anjo - Fábio Jr. (song for Dante)
Um Anjo Muito Especial (My Special Angel) - Roupa Nova (song for Custódia, Gabriel and Berenice)
Teletema - Ivo Pessoa (song for Elvira)
Preciso Ser Amado - Tim Maia (song for Vicente)
Nossa História de Amor - Maurício Mattar (song for Eliete and Ariel)
Luxúria - Isabella Taviani (song for Carla)
Deixa Isso pra Lá - Lulu Santos (song for Régis)
Não Faz Mal a Ninguém - Lenine (song for Beatriz)
Carne e Osso - Zélia Duncan (Opening song)
Exaustino - Zeca Pagodinho (song for Rodolfo)
Gula - Eduardo Dusek (song for Minerva, Perseu, Irene and Ulisses)
Pão-Duro - Rodrigo Santos (song for Romeu)
Ira (A Lira da Ira) - Cláudio Zoli (song for Pedro)
Contrato Assinado - Deborah Blando (song for Ágata)
Vaidade - Luciana Mello (song for Rebeca)
LDN - Lily Allen (song for location)
Rehab - Amy Winehouse (song for Rebeca)
Baby Baby Baby - Joss Stone (song for Elvira)
Until the End - Norah Jones (song for Flávio)
Like A Star - Corinne Bailey Rae (song for Dante and Beatriz)
Over My Head (Cable Car) - The Fray (song for location)
Divine - Colin Munroe (song for Xongas and Estela/song for Adriano and Custódia)
Bubbly - Colbie Caillat (song for Clarice)
Million Faces - Paolo Nutini (song for location)
She's Madonna - Robbie Williams (song for São Paulo)
Reach - Gloria Estefan (song for Miriam)
Sugar and Spice - Zach Ashton (song for location)
The Story - Brandi Carlile (song for Clarice and Dante)
Love is A Many-Splendored Thing - Matt Monro (song for Juju and Romeu)
Beautiful Liar - Beyoncé and Shakira
Cupid's Chokehold - Gym Class Heroes
Girlfriend (Dr. Luke Mix) - Avril Lavigne and Lil Mama
Never Again (Dave Audé Club Mix) - Kelly Clarkson
Love Is Gone - David Guetta, Chris Willis and Joachim Garraud
Always and Forever (Bob Sinclar Remix) - Chocolate Puma
Yeah Yeah (D. Ramirez Radio Edit) - Luciana and Bodyrox
A Noite Perfeita - Leoni and George Israel
Sympathy for the Devil - Freedom Dub
Afrojazz (instrumental) - Taylor M.
Sinistro's Dance (instrumental) - Hitz
Boogie 2nite (Seamus Haji Big Love Radio Mix) - Bootyluv
Every Minute - Deborah Blando
Turn the Lights Off (Original Mix) - DJ José
Stand Up (Maxpop Extended) - Ramada
It's a Sin (Pet Shop Boys Cover) - Fher Cassini
Everybody's Free (To Feel Good) - Rozalla
This is the second time that Reynaldo Gianecchini plays a romantic pair with Giovanna Antonelli. They were a romantic couple in the beginning of telenovela "Da Cor do Pecado" (The Color of Sin). The only difference is that in this telenovela Giovanna plays a positive character, not a villain (as she did in "Da Cor do Pecado").
This is the second time that Reynaldo Gianecchini plays a romantic pair with Priscila Fantin too. They were a couple in a period telenovela called "Terra Esperanca" (The Land of Hope).
Walcyr Carrasco and Priscila Fantin worked 3 times along with the director Jorge Fernando. The first time in "Chocolate com Pimenta" (where Priscila was a villain) and the second time in "Alma Gemea" (where Priscila was a protagonist).
For the third time, Duda Nagle (Ariel) interprets a similar role, a teenage boy who becomes a father at the end of the telenovela. He had similar roles in telenovelas "America" and "Paginas da Vida".
Maria Zilda Bethlem left the cast of the telenovela but she confirmed she would be cast in the following 7:00 PM telenovela "Beleza Pura" (Pure Beauty). Nevertheless, it didn't happen.
The biggest rating that telenovela had was when the main villain, Agatha, died in an explosion. Claudia Raia left the telenovela because she was disappointed with her character.
This is the first telenovela for: Rosanne Mulholland (Daniela), Amanda de Azevedo (Benta), James Salomone (Laerte), Danielle Robles (Dilma), Bruno Kimura (San Shiro), Carina Porto (Irene), Rafael Zulu (Leonardo), Rangel Oliveira (Tito) and Juliana Poggi (Janaína).
This was the first villain role of Sydney Sampaio in telenovelas.
Rodrigo Phavanello (Adriano) and Claudia Jimenez (Custodia) started dating when the series ended.
Jorge Fernando's mother starred in the series. She played Beatriz's grandmother Corina. She also starred in her son's productions "Chocolate com Pimenta" and "Alma Gemea".
Duda Nagle (Ariel) and Priscila Fantin (Beatriz) where dating during the filming of the series.
Argentina Telefe June 23, 2008 -
Uruguay Teledoce 2009
Poland Zone Romantica February 14, 2011 – present
Armenia Armenia TV 2007-2008
