Founded 2012 | Parent organization FPT Group | |
Profiles | ||
Sendo Joint Stock Company is a Vietnamese e-commerce retailer and online commerce platform. It is a subsidiary of Vietnamese software conglomerate FPT Corporation. It is currently the second largest e-commerce site in Vietnam behind market leader Lazada, a German-owned company that in addition to Vietnam, operates in several other countries across Southeast Asia.
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Notable acquisitions
On July 7, 2014, Sendo acquired its rival, a Vietnamese e-commerce pioneer 123 Mua from consumer technology company VNG Corporation for VND10 billion ($469,500). 123 Mua's customer base reportedly included 30 million online shoppers. 34 million out of the Vietnam's 90-million population use the Internet. As of May 2015, 123 Mua (translated from Vietnamese as "123 buy") continues to operate as a separate website at 123mua.vn.
2014 Investment Round
In December 2014, three prominent Japanese companies, SBI Holdings, Econtext Asia and BEENOS, jointly signed a series A funding agreement with Sendo. The investment deal transferred a 33 percent stake in Sendo JSC to the Japanese enterprises while FPT retained the remaining 67 percent. The amount of the deal was not disclosed.