Founder Amos G. Rhodes | Founded 1875 | |
Rhodes furniture company 2001
The Rhodes Furniture Company was a retail furniture company based in Atlanta, Georgia. Beginning with a single store in downtown Atlanta the company expanded throughout the United States.
Contents
History
Amos Giles Rhodes was born in 1850 in Henderson, Kentucky. In 1875 he came to Atlanta as a laborer for the L & N Railroad. In 1879, he began a small furniture company in Atlanta. Some sources credit him with inventing the installment plan for buying furniture.
In 1889, Rhodes entered a partnership with the owner of a neighboring furniture store J.J. Haverty (who would later found Havertys), forming the Rhodes-Haverty Furniture Company. A year and a half after the first Rhodes-Haverty store opened, J.J. Haverty and the company headquarters moved westward to St. Louis, Missouri to expand, and soon after bought interest in a number of smaller showrooms. It wasn't until 1894 that J.J. returned his family back to Atlanta and went on the road to open more stores.
On December 1, 1904 Rhodes-Haverty opened a new flagship store at the corner of Whitehall and Mitchell Streets in Atlanta on the site of Captain William H. Brotherton's dry goods store. It incorporated the Walter J. Wood furniture store next door. By 1908, 17 stores were open.
J.J. Haverty's son Clarence rose to a leadership position and wished for a larger role in the business. In November 1908, the partnership between Haverty and Rhodes was dissolved amicably and 16 of the stores were divided between Rhodes and Haverty. Rhodes retained control of 3 of the Atlanta stores.
The main Atlanta location was purchased outright by J.J. Haverty and the business took back its original name of Haverty Furniture Company.
The location at 103-111 Whitehall Street (now Peachtree Street SW) went on to do business as the Rhodes-Wood Furniture Co.
Amos Rhodes died in 1928, leaving a substantial endowment.
After the dissolution the Rhodes Haverty Investment Company remained, and was the namesake of the 1929 Rhodes-Haverty Building, not Rhodes-Haverty Furniture, which by then had been dissolved.
Rhodes Furniture had grown to 70 stores by 1990. Heilig-Meyers bought the Rhodes Furniture Company in 1996, which by then was the fourth-largest furniture retailer in the United States with $430 million in revenue. Heilig-Meyers made the Rhodes stores more upscale, but the plan backfired and customers deserted the stores. Heilig-Meyer sold Rhodes in 1999 and Rhodes went bankrupt in 2004 and closed in 2005. Rooms To Go won the auction and paid $45.8 million to take over Rhodes' 50 stores and other assets. Most stores later opened as Broyhill Furniture.