Released 21 September 2012 Length 3:33 | Genre Hip-Hop/Rap Label Golden Era Records | |
Writer(s) Barry Francis, Matthew Lambert, Daniel Smith, Steve Cropper, Donald "Duck" Dunn, Al Jackson, Jr., Booker T. Jones "Rattling the Keys to the Kingdom"
(2012) "Won't Let You Down"
(2014) | ||
"Rattling the Keys to the Kingdom" is a single by Australian hip hop group Hilltop Hoods. The song is the fourth official single from their sixth album Drinking From the Sun. The song was announced to be the fourth single on 14 September through their official website and Facebook by posting the artwork of the single. They announced that the single will be released on 21 September. They also said that there was something big happening with Australian hip hop and that there will be more announced on the same date as the single is released. On the artwork there are Australian hip hop artist logos, tags and Australian hip hop labels logos which are put together to form a crown.
Contents
Content
The song is about the Hilltop Hoods conquering the Australian hip hop scene, as they are the most successful Australian rap group, and were the first to gain mainstream exposure.
Music video
The song's accompanying music video was uploaded to the Hilltop Hoods' official YouTube channel on 20 September 2012. It runs for 4 minutes and 7 seconds. The music video features many cameos (or name-drops) from Australian rappers, who rap the song with a black background while their name appears on screen. This takes up the majority of the video, but there are other scenes where the Hilltop Hoods rap the song in front of a graffitied wall. The video's description describes the idea behind all the appearances from other rappers in video, it reads "We wanted to do something that was unique and at the same time unifying. So we decided to invite members of the Hip Hop community from all over Australia to join us in the making of the film clip", they also added that they wanted to use the video to promote other artists they felt deserved more recognition.
Samples
The song contains a sample of the song 'B.I vs Friendship' by Gang Starr.
Chart performance
The song debuted at No. 64 on the ARIA Singles Chart in the same week Drinking From the Sun debuted at No. 1 on the ARIA Albums Chart. 'Rattling the Keys to the Kingdom' spent a total of 2 weeks on the singles chart, dropping back to No. 88 the following week and then falling off the chart.