Name Pitoy Moreno | ||
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Education University of the Philippines |
Bb. Pilipinas 2013 Pitoy collection part 1
Jose "Pitoy" Moreno is a Filipino fashion designer and one of the earliest advocates of the Maria Clara gown.
Contents
- Bb Pilipinas 2013 Pitoy collection part 1
- Bianca manalo tribute gala for pitoy moreno
- Notable clients
- Books
- Controversy
- References

Moreno studied at the University of the Philippines, where he joined the Upsilon Sigma Phi fraternity. Moreno was the president of the Philippine Couture Association, the very first association of fashion designers in Manila, Philippines.

Moreno was the costume designer for the Bayanihan Philippine Dance Company. His fashion designs were exhibited at the World’s Fair in Seattle, Washington and New York City. His fashion designs appeared on the pages of fashion magazines such as Vogue, Harper's Bazaar, Holiday, and Le Figaro, where Moreno introduced the words jusi, piña and lepanto to world fashion.
Bianca manalo tribute gala for pitoy moreno
Notable clients

Prominent people who were adorned by Moreno's beadwork, embroidery and hand-paintings include:
Books

Moreno authored the books Kasalan, a fashion book about Filipino weddings, and Philippine Costume, a book on traditional Filipino dresses.
Controversy
In 2009, upon Moreno's declaration as a National Artist for Fashion Design by President Gloria Macapagal-Arroyo was met with protest by other National Artists, such as Bienvenido Lumbera (National Artist for Literature), saying his category of Fashion Design was not yet an accepted art form and his craft was simply dressmaking and not art. The Supreme Court issued a temporary restraining order (TRO) on the conferment of the National Artist award to Moreno and six other recommendees, which remains unlifted as of this writing.