Industry Motorcycle, Clothing Headquarters New Windsor Number of employees 7 | Website pauljrdesigns.com Founded 2009 Type of business Private | |
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Products Custom motorcycles, branded clothing Profiles | ||
Paul Jr. Designs (PJD) is a lifestyle brand motorcycle customizer and clothing vendor based in Rock Tavern, New York, USA. Paul Teutul Jr. founded the design firm in 2009 after waiting out a one-year non-compete clause with his former company, Orange County Choppers (OCC).
Contents
- Key personnel
- Bikes featured on American Chopper
- Cadillac build off
- 2011
- 2012
- Other projects
- Brand Extension
- References
Teutul opened the motorcycle company in April 2010. TLC then commissioned a spin-off series titled American Chopper: Senior vs. Junior, based on the original series American Chopper which ran for 6 seasons, now featuring builds from Orange County Choppers and Paul Jr. Designs.
Key personnel
Bikes featured on American Chopper
Cadillac build off
GM/Cadillac challenged both Orange County Choppers and PJD to design a bike using the 2011 Cadillac CTS-V-automobile as the inspiration. Proceeds from the auction of the bikes would be donated to Cure Duchenne. Orange County Choppers designed a traditional classic but technical bobber bike, while PJD designed a "stretched-out" chopper with smooth lines, airbags that lower and raise the bike with no kick stand, and actual parts from a CTS-V.
After the fan votes were tallied, PJD's bike was declared the winner.
2011
The December 5, 2011 edition of American Chopper was a special two-hour episode featuring a three-way build-off between PJD, OCC, and Jesse James.
Inspired by an actual Titan T-51 Mustang that was brought into the shop, PJD built a bike in tribute to the 3/4 near-scale replica kit plane. The bike has rivets with round heads that stick out like the T-51 and, despite having plenty of room, has four exhaust outlets per side. A real North American P-51 has rivets that are flush and six outlets per side for its V-12 engine.
OCC opted for their most radical design to date, an all-electric prone-rider tadpole trike with caterpillar tracks instead of wheels. James fielded one of his traditional hand-built choppers.
On December 6, during a live edition of American Chopper, PJD and the T-51 Mustang bike won the online fan voting and was declared the winner of the buildoff. James came in second, with OCC coming in last.
2012
The following year, the three teams would face-off in a rematch, with Gas Monkey Garage (featured on the Discovery Channel show Fast N' Loud) also in the competition. A major point of contention in this build-off was Jesse James' failures to meet the deadlines for completion, requiring extensions each time. Gas Monkey Garage was especially upset, eventually leading to heated confrontations with James at the live build-off results show on December 12.
PJD would wind up repeating as Build-Off Champions, with their bike inspired by classic cars winning the fan voting. The bike was highlighted by the use of an actual grill from a '39 Chevrolet, around which the rest of the bike was built.
Other projects
Brand Extension
On the October 15, 2012 episode of American Chopper, it was revealed that PJD had branched out with the creation of PJD Studios, which provides logo design, branding services, and marketing services (including FX and computer animation) for clients. Originally based in a small room at the bike shop, Paul Jr. then decided to buy a building in Newburgh, NY to house the new venture as it looks to expand.