Type Public Industry Retail Number of locations 86 Headquarters India | Traded as BSE: 535755
NSE: PFRL Founded 1997 Area served India CEO Shital Mehta (Jan 2013–) | |
Stock price ABFRL (NSE) ₹ 150.15 -0.05 (-0.03%)22 Mar, 9:20 AM IST - Disclaimer Revenue 12.85 billion INR (US$190 million, FY 12 - 13) Parent organizations Aditya Birla Group, Future Group Profiles | ||
Pantaloons Fashion & Retail Limited is an Indian premium clothing retail chain. The first Pantaloons store was launched in Gariahat, Kolkata in 1997. As of November 2013, there were 76 Pantaloons stores in 44 cities. Pantaloons was previously controlled by the Future Group, and was taken over by Aditya Birla Nuvo Limited (ABNL). According to the Brand Trust Report 2014, a study conducted by Trust Research Advisory, Pantaloons featured among 100 most trusted brands in India.
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Store
Pantaloons has 130 fashion stores in 40 cities and towns in India. It has retail space of 1.7 million square feet, which is amongst the largest in India.
Loyalty programme
Pantaloons offers the loyalty programme Greencard to over 4 million members. The programme entitles members to discounts and shopping privileges.
Products
Pantaloons retails approximately 200 brands which comprises a mix of private labels and licensed brands in apparel and accessories. Pantaloons brands are aimed at men, women and children. Brands include Ajile, Chalk, Akkriti, Trishaa, Rangmanch, candies, Honey, Annabelle, Richard Parker, SF Jeans, Bare Denim, Bare Leisure and JM Sports etc.