Industry Telecommunications Products Mobile phone lines Founded 1999, Morocco | Headquarters Morocco Website orange.ma | |
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CEO Michel Paulin (2 May 2013–) Profiles | ||
France s orange builds 49 stake in moroccan telecom firm
Orange Morocco (Maroc) (or previously Médi Télécom or Méditel) is one of three licensed telecommunications operators in Morocco. Its headquarters is based in Casablanca. The first contract of getting a license was in 1999, and the commercial launching of the operations started on March 29, 2000. The company's name was changed from Méditel to Orange Morocco on the 8th December 2016.
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Orange is a multi service operator offering consumer and business solutions using various technologies including GSM (900 MHz), WIMAX, GPRS and lately was one of the first operators in the world to offer HSDPA mobile 3G+ internet solutions. The company has been ranked the 12th largest company in Morocco and employs close to 1000 people directly and more than 12 000 indirectly.
History
The initial ownership structure was composed of five shareholders: Portugal Telecom (32.18%), Telefónica (32.18%), FinanceCom, the first Moroccan financial group (18.06%), the Moroccan industrial group HoldCo (CDG and Akwa Group (17.59%). The telecommunication provider sustained large parts of markets being a critical rival to the previous Monopole Maroc Telecom as it gained a competitive advantage in term of prices and customers loyalty, the signal cover however was still in poor progress compared to their rival, and by the end of 2008, Méditel counted approximately 7.8 million users with revenues over 5 Billion MAD (approx 450 Million Euros) and EBITDA of more than 2.3 Billion MAD. It is the second Moroccan mobile operator, following Maroc Telecom, the leader in the Moroccan market. However, in September 2009, Portugal Telecom and Telefónica sold their stakes to local investors. FinanceCom and CDG then own equal parts (50%). In 2010, France Télécom (now Orange S.A.) bought 40 percent of Moroccan telecoms operator Meditel for €640 million ($840 million). By the end of 2016, the major stakeholder made a strategic decision of changing the brand image together with culture and policy, to put a new regulation and structure more decentralised to facilitate the operation with other affiliations and to achieve a customer centric vision that meet their expectations.