Nokha is located at 27.6°N 73.42°E / 27.6; 73.42. It has an average elevation of 325 metres (1066.000 feet).
In 1951, the population was estimated at 4557, which increased to 67,214 as of 2001 and 86,790 in 2010. The current population is now estimated at nearly 120,000. According to the census of 2011, the literacy rate of Nokha city is 76.67%, higher than the state average of 66.11%. In Nokha, male literacy is around 85.63% while female literacy rate is 67.03%.
Nokha has plenty of successful small and medium scale manufacturing industries including industries which manufacture cement, cotton, refined oil, oil cakes, sanitary wares, lime kiln, mosaic tiles, natural ice-cream, spices, dry vegetables, bags, gum, mineral water, woolen blankets, carpet woolen yarn, milk chilling, metals products, paper, plastic, stuffed foods, chemical products, electric wire, plastic pipes, cement pipes, PVC pipes, electric bulbs, fans, cable, food processing and hair oil etc. Here in Nokha huge Business of Electric goods like Tube Well Goods, Shakti(Voltage Stablizers) PVC HDPE Pipes.Local Electric Goods has well reputation in markets. all products are famous by NOKHA`s Name.
Bhujia, papad and sweets (Motipak, Rasgulla, bundiya, frozen rabdi, Gulab jamun, rasmalai and motichur ladoos) are manufactured and sold from Nokha to other states of India and exported to other countries like the United States of America, Australia, Canada, Germany, Fiji, New Zealand, Caribbean, Singapore etc., although direct export is not frequent there.
Bhujia, dried vegetable, Canned Rasgulla and Sweets are being exported through other the Exporters. There is great export potential for the product like woolen, Bhujia, sweets and Canned Rasgulla. In fact, Nokha is an industrial hub because many products are manufactured within Nokha. Most of the people are rich due to their ancestors has had left many properties while many people are doing well-paid jobs in South Africa, Singapore, Germany, USA, UAE, Iran and Saudi Arabia etc. Food Corporation of India has a very big storage down here and farmers around the town come and sell their produce to FCI directly.
Cement Industry is another booming industry in Nokha as well as Silver Products Manufacturing. Nokha also has Dal Mills. Many people have migrated to other parts of India for better living and they successfully established their industries, companies and other businesses. Many People are doing trading of shares for the stock market. Some companies, industries of Nokha are listed in NSE - National Stock Exchange of India Ltd. Nokha is also Famous for the guar and gum industries and groundnut oil industries. Due to many business activities are there, land prices are very high in Nokhaa.
Bhujia, Papad, Chabeni (Mixture), Rasgulla, Raab (Raabdi), malai and barf ka chatta are very popular in Nokha. It is routine of every home in Nokha to eat rajasthani lunch while for dinner they can eat whatever they like. Sweets, rajasthani lunch and dinner made in Nokha have something very special whose taste cannot be described in words.
Some common ones are Dal Bati Churma, Lasan Ki Chutney, Kachri ki Chutney, Mirchi Ka Kutaa, Gatte Ki Sabzi, Papad ki Sabzi, Ker-Sangri Sabzi, Raab, Lapsi, Aate Ka Halwa, Kachara Mircha Sabzi, Kadhi (curry), Baajre Ka Sogra, Ghevar, Motichur Ke Laddu, Besan barfi, Gulab Jamun, Ras Malai, motipak, bundiya, raita, pyaj ke pakode, aloo ke pakode, keshar kulfi (garnished and made with saffron, pistachio, cashew, alomond), jalebi, Sharbat, masala chach, Bajre ki roti (millet bread), Churma, feeni, Seero badam ka (almond halwa), Seero gajar ka (carrot halwa), Aloo matar ro saag, childa, Dal Chawal Kutt, papad ko saag, Gajar ro saag, Govind Gatte or Shahi Gatte, Guwar fali ro saag, Haldi ro saag, Karela ro saag, Kicha ro saag, Kikoda ro saag, Lauki ra Koftey, Makki ri ghaat, Makki ri raab, Makki ro saag, Badi, Masala Gatta, Matar ro saag, meethi danamethi, Moranga ro saag, Motha ro saag, Papad-Badi ro saag, Papad ro saag, Pyaaz Paneer, rabori ro saag, Sev Tamatar, Dal Tadka.
Nowadays western culture is spreading here so Pizza, french fries, burger, hot dogs, Chinese-bhel, sandwich, MOMOS, cheese ball, Chow mein, pasta, and macaroni etc. are consumed by new generations.