Type Daily newspaper Language Hindi | ||
Owner(s) Bennett, Coleman & Co. Ltd. Publisher Bennett, Coleman & Co Ltd. |
Navbharat Times (NBT) is one of the largest circulated as well as largest read Hindi newspaper of Delhi and Mumbai and Lucknow. It is from the stable of Bennett Coleman & Co. Ltd, which also publishes other dailies including The Times of India, The Economic Times, Maharashtra Times and also magazines such as Filmfare and Femina. NBT is one of the oldest product of the group .
Contents
NBT has a circulation of 4.23 lakh odd copies (source: JJ-10, ABC India) in Delhi and a strong readership of 19.7 lakh readers. Hindi being the second language in Mumbai; NBT circulates to 130,000 copies in the Greater Mumbai area (source JD-10, ABC India) and attracts 470,000 NBT readers according to the industry benchmark – the Indian Readership Survey (source: IRS Survey R4, 2010). NBT has been the number one newspaper in the respective cities since its inception.
NBT Brand
Delhi’s No1 Hindi Daily reaching 2 million Delhi-ites, the circulation is, by design, limited to Delhi & NCR only, providing a sharper focus on the Capital city.
Supplements
Hello Delhi is the lifestyle Bollywood supplement of Navbharat Times that is published six days a week (barring Mondays). There is a variety of special feature pages on Travel, Women, Style, TV & Movie masala.
NBT Property and NBT Education are the vertical supplements discussing the latest in education and real estate.
NBT Faridabad/Ghaziabad/Noida/Gurgaon: With increasing segmentation of the city (Delhi plus NCR) and attitude exceeding that of most mini-metros, there was a need to create a hyper-local product which caters specifically to these locations. These products are circulated with the main edition of NBT.
Online edition
The online edition of Navbharat Times, available at www.navbharattimes.com and www.nbt.in, is the preeminent Hindi News website with a monthly unique visitor base of more than 2.2 million. It provides all print content as well as original online content.