Type Corporation Founder Jan G. West, Ph.D. | Founded 1982 (1982) | |
 | ||
Headquarters Plano, Texas, United States Key people Jan G. West, Ph.D. CEO
Ken West, Ph.D. COO Services Survey Research Services
Organizational Assessment
Customer Surveys
Customer Satisfaction Surveys
Employee Surveys
Employee
Engagement Surveys
Employee Satisfaction Surveys
Market Research
Political Research | ||
The National Business Research Institute, abbreviated NBRI, is a global survey research and consulting organization founded in 1982 and headquartered in Plano, Texas, United States. The firm is known for scientific psychological research, benchmarking data, and root cause analyses, specifically in the area of organizational assessment. The company conducts customer and employee surveys, market research, and political research related to organizational behavior.
Contents
NBRI provides survey instrument design and anlaysis services as well as survey administration and hosting. NBRI has provided research services for the gaming, banking, and diet industries.
History
The company was founded by Organizational Psychologist, Dr. Jan G. West.
Over the next few decades NBRI developed standardized questions for specific surveys. In time, the company amassed a large database of responses to these standardized questions. NBRI's database includes responses from the customers and employees of approximately one third of all of the "ultimate parent" companies in the United States. The responses to these questions have been branded NBRINorms© and are used as benchmarks.ÑÄŤÌÔŅÁĹ
Resident psychologists
NBRI employs resident Ph.D. Organizational Psychologists with experience in the business application of psychological research.
Resident NBRI psychologists have presented at the Oxford Round Table
Dr. West's writings have been referenced by the New York Times as well as other publications.