|Picture format PAL (576i) (4:3/16:9)|
Slogan Feel Good感觉美好
Broadcast area Nationwide
Owned by Media Prima
|Audience share 5% (Sept 2013, )|
Motto Feel Good; 感觉美好
|Launched 7 April 1998; 18 years ago (1998-04-07)|
Headquarters Bandar Utama, Petaling Jaya
TV shows The Iron Lady, Age of Glory, Dark Sunset, Age of Glory 2, Mystique Valley
Natseven tv sdn bhd ntv7 test card
Natseven TV Sdn Bhd, better known as ntv7, is a free-to-air terrestrial television channel in Malaysia based in Petaling Jaya, Selangor. It began broadcasting nationwide on 7 April 1998. The station, which broadcasts on the UHF frequency band, offers a combination of Malay, English and Chinese programmes, produced locally as well as some from overseas.
ntv7 is also available over all Malaysian digital broadcasting platforms (Astro, Astro NJOI, HyppTV, ABNXcess, MYTV) on Channel 107.
The station was launched under the entity of Natseven TV Sdn Bhd in 1998 by businessman Mohd Effendi Norwawi, broadcasting daily from 6 am to 1 am the next day.
In 2005, Media Prima Berhad announced its acquisition of ntv7 under a price of RM90 million. Media Prima also owns three other private television stations in Malaysia: TV3, 8TV & TV9, as well as a controlling stake in the New Straits Times, owned by New Straits Times Press (Malaysia) Sdn Bhd.
The station, which targets the Malaysian urban demographic, offers a wide variety of programming including dramas, situational comedies (sitcoms), entertainment programmes, game shows, children programmes, anime, and movies. There are also news bulletins in English, Mandarin and Malay.
Since 1 April 2016, A teleshopping block brought by the Korean conglomerate CJ Group called CJ WOW Shop has been broadcast across Media Prima channels. Some Media Prima channels (especially NTV7 and TV9) are more affected by the changes. However, this block has attract huge criticism on social media as a large part of daytime schedule has been replaced by CJ Wow Shop, which these slots had been previously running mostly reruns, religious programming and kids programming.
Currently it is the only analogue channel in Malaysia that supports Dual Sound, though it is not used, until the only digital channel in Malaysia and it can be used.
Slogan and logos
Previous and current slogans of the channel are listed below in Malay, English and Chinese.
It has had four logos dated 1998, 2000, 2002, and the current logo. The current logo has two colours since March 2012; one is the original purple version, and another one is a red version that can seen on Chinese programme promos on the channel. In November 2015, the red (Chinese) logo was dissolved and the purple (original) logo were used on both English and Chinese.