Website creatorsmedia.co Launched 2007 | Alexa rank 1867 (November 2014) | |
Creators Media is a fan-centric digital media company. Its brands have a combined total of over 19 million uniques a month and cover everything from Films, Television, and Popular Culture, to Video Gaming and MMA sports. Creators Media began in Berlin, with the launch of entertainment news site MoviePilot.com, which acted as a social media agency for film studios, including 20th Century Fox and Sony. MoviePilot employed audience analytics software to conduct digital marketing campaigns across social media. Since then, MoviePilot launched multiple websites and social media channels on Facebook with 300-500 articles written everyday from fans using the Creators.co platform.
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On December 5, 2016, Movie Pilot rebranded to Creators Media, Inc., a parent company that houses publishing brands MoviePilot.com, Champions.co, NowLoading.co, SuperNews (a Facebook Live channel) and PlaySource.co.
History
Movie Pilot was launched by three co-founders Tobi Bauckhage, Jon Handschin, and Ben Kubota in 2007, as a Berlin-based film website that also offered social media consulting services to film studios. Using an open-posting model that invites readers to write their own content, moviepilot.de grew to more than 6.8 million unique monthly views by October 2014 (Google Analytics).
Since its launch Movie Pilot has expanded into other publishing verticals like Now Loading (a site for gamers) and Champions (an MMA fan site). In December 2015 Movie Pilot announced a formal rename of the company to Creators Media, Inc., a parent company that houses all their media brands.
Now based in Venice, CA (Los Angeles / Silicon Beach area), Creators Media, Inc. employs approximately 100 employees worldwide.
Contributor platform
Movie Pilot’s publishing power came in part through an open posting platform model that affords fans the opportunity to create their own content similar to Wordpress, but with distribution to a network of millions. As the platform grew and fans expressed their desire to expand their writing into other genres, like Video Gaming and MMA, Creators.co was launched in February 2016. Creators.co is the open web platform where fans create, communicate, and collaborate on all things entertainment and pop culture.
Creators Media rewards contributors with access to press events, celebrity interviews, and a revenue sharing model for Verified Creators who have gone through a verification process.
Moviepilot.com
MoviePilot is the first publishing brand created by Creators Media founders Tobi Bauckhage, Jon Handschin, and Ben Kubota. Started in 2007 in Germany, MoviePilot.com covers entertainment news around movies, films, and pop culture. According to Quantcast, Moviepilot averages more than 60 million views per month and more than 15 million unique views, second only to IMDb for film websites. Movie Pilot also posts select stories through their multi-channel Facebook platform; their 15 channels total more than 32 million likes on Facebook, with "MoviePilot Horror" and "MoviePilot Vampires" tallying the highest marks (5.4m and 3.95m, respectively). Across these multiple Facebook channels MoviePilot has a monthly social reach of over 300M shares.
NowLoading.co
NowLoading is a millennial focused gaming publisher. It runs off of the same fan-focused creator model that Moviepilot.com was built on in 2012, gathering content from both staff and fans. Top game fans provide gaming reviews, tricks/tips, FB Live game play, release news, etc.
Champions.co
MoviePilot's MMA vertical, Champions, provides coverage of UFC fighting. Through the creators.co platform used by Movie Pilot and Now Loading, UFC fighters are regular contributors to the site. Fans contribute content about the biggest fights, comebacks, and behind the scenes stories.
PlaySource.co
PlaySource launched in 2017, is your destination for getting involved at the ground level with upcoming indie games, both the video and tabletop variety. And it’s much more than a site for reading news and discovering new games. PlaySource is all about connecting the player with the creators of new games, featuring fans' content about the game, right alongside the official game updates!