Industry Mobile Advertising Headquarters Santa Monica Type Privately held company | Website www.movoxx.com Founded 2006 | |
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Products Mobile Advertising Network
Publisher Monetization
SMS Gateway | ||
MoVoxx is a mobile advertising company that places short, interactive ads under opt-in SMS content. MoVoxx provides marketers with access to a mobile audience by partnering with SMS content publishers who send out mass text messages to consumers. MoVoxx uses the ad placement to engage in demographic, contextual and device targeting. The interactive advertisements include SMS Reply, Click to WAP, Click to Video, Click to Buy and Click to Twitter.
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The company was founded in 2006 and is backed by Greycroft Partners, Khosla Ventures, First Round Capital and BV Capital. The headquarters is located in Santa Monica, CA with bases also in Chicago, IL and New York City, NY.
MoVoxx was acquired by Adenyo, an international mobile marketing company, in May 2010.
Mobile Audience Reach
There are 244 million mobile content messages delivered monthly across the MoVoxx mobile network. These messages reach 20 million unique US mobile users across all major wireless carriers including Verizon, AT&T, Sprint, and T-Mobile.
Clients
MoVoxx works with both interactive agencies and directly with brands when approaching mobile advertising campaigns.
Brands
Automotive
Land Rover, Ford Flex, Infiniti
Entertainment
Warner Brothers, ESPN, Paramount, Lionsgate, E!, DIY Network
Retail
Sears, KMart, Burger King, Dockers
Travel
Continental Airlines, W Hotels
Search
Bing, kgb, Dex
Agencies
OMD, DraftFCB, Havas Digital, Mindshare, 360i, Initiative, Mediaedge:cia, Kaplan Thaler Group, Tocquigny, Starcom Mediavest, Ford Motor Media, Deutsch, Razorfish, Beyond Interaction, Conill, MediaVest, Wunderman, Pointreach