Frequency 106.3 MHz FM | Repeater(s) 107.1 MHz Tuggeranong | |
City Canberra, Australian Capital Territory Broadcast area Limited to Canberra RA1 ([1]) Slogan Canberra's Widest Variety of Music First air date 27 February 1988 (1988-02-27) | ||
Mix 106.3 (official callsign 1CBR) is a commercial radio station in Canberra, Australia and is owned by the Australian Radio Network and Southern Cross Austereo.
Contents
Mix 106.3 plays current hits and a variety of 1970s, 1980s and 1990s music (Hot Adult Contemporary), primarily targeted at the 25-54 age group, the group most valued by advertisers. Canberra's Mix 106.3 is part of the KIIS Network with sister stations in other major Australian cities - KIIS 106.5 Sydney, KIIS 101.1 Melbourne, 97.3 FM Brisbane, and Mix 102.3 Adelaide.
History
On 27 February 1988, Kix 106, as it was then known, and sister station FM104 (now HIT 104.7) became Australia's first supplementary FM licences, as well as being the first new commercial FM radio stations licensed in Australia since 1980. Kix 106 was a supplementary licence of Canberra AM station 2CC, and FM104 a supplementary licence of AM station 2CA.
In the mid-1990s, due to the AM stations dwindling audience and the increasing popularity of the music based FM stations, ARN - owner of Mix 106.3 & 2CC, and Austereo - owner of 104.7 & 2CA, merged to form a joint venture ownership of both FM stations - Canberra FM Pty Ltd. The AM stations were sold off, and are currently operated by a joint-venture between Capital Radio Network and Grant Broadcasters.
Studios
Both Mix 106.3 and HIT 104.7 broadcast out of the original 2CC studio complex in Bellenden Street, Crace. The broadcast range of the channel is limited primarily to Canberra and some neighbouring districts extending as far as Yass in the North (55 km from Canberra CBD), Tharwa in the South (30 km from Canberra CBD) and Bungendore in the West (40 km from Canberra CBD).