Formation 1950-2003 Headquarters Stockholm Official language Swedish | Type Beauty pageant Location Sweden Website Official website | |
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Miss universe 2015 miss sweden
Miss Sweden (in Swedish: Fröken Sverige), is the title of the Swedish beauty pageant, which ran from 1949 to 2003, by the female magazine VeckoRevyn and production company Strix in partnership with MTG. The competition qualified delegates to the global contests Miss Universe and first runners-up to Miss World. As the competition stopped running, it was replaced by separate pageants with various franchises.
Contents
Pageant history
The pageant has a long tradition of sending the national delegates to vacation abroad, for photos in swimsuits and evening gowns to viewers, such as Dubai (1996), Canary Islands (1997) and Barbados (2002).
Founded by Bonnier Media Group in 1948 and franchise has been in hand from 1949 until 1999 by the magazine VeckoRevyn, from 2000 to 2004 by the production company Strix. The first pageant was held in 1949 and was won by Kerstin Ringberg. This pageant has introduced models and actresses such as Anita Ekberg, Mary Stävin, Lena Olin, Jessica Folcker and Victoria Silvstedt. Many of the contestants have found notable careers in television and film, locally and in Hollywood with numerous of contracts with Universal Pictures. Some of them remain missing their maiden names.
Titleholders
Franchise holder between 1949-2000: VeckoRevyn
Franchise holder between 2001-2004: Strix Productions and Moore! Magazine
Delegates living abroad
Format
The year of 1992 was the first time the pageant was broadcast. The promoters were a commercial channel alongside a magazine released for females. The readers picked their favourites and the winner was chosen among a panel of judges. The Miss Universe pageant was shown on Swedish television for the first time ever a few months later.
In the year of 2001, winners were picked via a telephone poll. There was still an acting jury, giving suggestions over whom they might believe be potential for the Miss Universe pageant.
Last winner was crowned in early 2004, winner was Katarina Wigander and crowned by Moore! Magazine.