Miss Representation

Synopsis

The film interweaves stories from teenage girls with provocative interviews to give an inside look at the media and its message. The film’s motto, “You can't be what you can't see,” underscores an implicit message that young women need and want positive role models, and that the media has thus far neglected its unique opportunity to provide them. The film includes a social action campaign to address change in policy, education and call for socially responsible business. The movie brought along a lot of positive movement and encourages those who viewed the film to take the pledge against gender misrepresentations by using hashtags like #RepresentHer and #DisruptTheNarrative.

Screenings

The film previewed on October 18, 2010, at an awards luncheon hosted by the San Francisco Commission on the Status of Women. The film premiered on January 22, 2011 at the Sundance Film Festival, followed by screenings at the Athena Film Festival at Barnard College in New York City in February.

Cast

The cast included both celebrities and political members as actors. This included people such as Hillary Clinton, Ellen Degeneres, Dolly Parton, Oprah Winfrey, Sarah Palin, and more. For the complete list, [1]

Soundtrack and music

The film's soundtrack includes music from Metric, Alan Moorhouse, Van Phillips, Jules Larson, Chinatown, and Randi Skyland.

Help, I'm Alive -Metric

Gold Guns Girls -Metric

In The Swing -Alan Moorhouse

Tom Fool -Van Phillips

I Want It All -Jules Larson

Drive Me Crazy -Chinatown

This Is My Life -Randi Skyland

Recognition

The Oprah Winfrey Network acquired broadcast rights for the film following its premiere.

Advocacy efforts

Miss Representation was the film to inspire The Representation Project, a non-profit organization using celebrity ambassadors to spread the messages of the film to the community and media. This organization was founded in April 2011 and has since created the award winning documentary The Mask You Live In, as well as built an online platform to provide tools and information for how to make a difference in your community.

A call-to-action campaign grew out of the film, including a Twitter campaign to call out offensive media, a crowd-sourced list of media that represent women and girls fairly, a virtual internship program to recruit representatives, guides for media representation conversation starters, guides for electing females for political office, weekly action alerts, gender equality principles and resources & tools for taking action.

Filming locations

Most filming took place in Los Angeles, California and San Francisco, California.

Online activism

In March 2017 for the International Women's Day, Jennifer Siebel Newsom and The Representation Project (formerly “Miss Representation.org”) launched a campaign against hate speech ("#NotBuyingIt") asking Amazon to stop buying ads on website Breitbart and using the crowdspeaking platform Daycause to create a tweetstorm.