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Matt Brittin

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Name  Matt Brittin

Education  London Business School
Matt Brittin Google branded 39devious39 and 39evil39 by MPs over its UK tax

Full Name  Matthew John Brittin
Born  1 September 1968 (age 47) (1968-09-01)
Alma mater  University of Cambridge (BA) London Business School (MBA)
Employer  Google, Trinity Mirror, The Climate Group, Cambridge University Boat Club
Olympic medals  World Rowing Championships
Similar People  Larry Page, Margaret Hodge, David Drummond, Eric Schmidt, Patrick Pichette

Matt brittin google uk iab engage 2009

Matthew John Brittin (born 1 September 1968) is a British businessman, former director of strategy and digital at Trinity Mirror and current President of EMEA Business & Operations for Google.


Matt Brittin Google joins as corporate member of Media Trust UK

He came to public attention in November 2012 when he appeared before the UK Public Accounts Committee to explain Google's use of contrived and artificial distinctions to avoid paying billions of pounds in Corporation tax. In a widely publicised hearing, Brittin made a number of potentially false statements, was warned against lying to the committee, accused of behaving in a "calculated and unethical" manner and told by the chairman of the committee "I think that you do evil".

Matt Brittin staticguimcouksysimagesMediaPixpictures20

Think marketing keynote matt brittin managing director google uk ireland

Early life

Matt Brittin Former Trinity Mirror executive Matt Brittin to run

Brittin was born in Walton-on-Thames, Surrey. He was educated at Hampton School and Robinson College, Cambridge where he received a bachelor's degree in 1989. He later received an MBA from London Business School with distinction in 1997.


Matt Brittin Reshuffle at Google as UK MD Matt Brittin takes European

After graduating from Cambridge, Brittin worked for more than six years at Connell Wilson, a chartered surveyors firm, and became its associate director. Shortly after completing his MBA, he joined McKinsey & Co as a consultant. In 2004 he became commercial director at Trinity Mirror, owner of The Daily Mirror. Two years later he was promoted to director of strategy and digital.

Brittin joined Google in January 2007, becoming managing director of Google UK in 2009, taking over from Dennis Woodside. In September 2011 he became Google's vice-president for Northern and Central Europe. In December 2014, Google reorganized its structure in Europe and consolidated its European divisions under Brittin's management as president of EMEA Business and Operations.

Brittin sits on the boards of The Climate Group (since 2009), Media Trust (since 2010) and is a non-executive director at Sainsbury's.

Public Accounts Committee

Brittin was first called before the UK Public Accounts Committee on 12 November 2012 to explain how Google had generated billions of pounds of profit from its UK operations but paid almost no corporation tax. On 16 May 2013 Margaret Hodge MP, the chair of the committee accused Google's UK division (managed by Brittin) of being "calculated and unethical" over its use of highly contrived and artificial distinctions to avoid paying billions of pounds in corporation tax owed by its UK operations. Brittin and Google were accused by the committee, of being "evil" for not paying its "fair amount of tax".

Brittin was called repeatedly to the committee, and claimed that Google does not "sell" in the UK, even though UK staff are paid incentives to "encourage" potential customers to spend money with Google. Reports from former staff contradicted his statements. He did not clarify his definition of "selling", but he "... admitted ’sales’ staff based in Britain are paid commission for reaching targets, further contradicting his statement. It was also revealed that Google often advertised UK-based 'sales' jobs."

In 2015, the UK Government introduced a new law intended to penalise Google and other large multinational corporations' artificial tax avoidance.

On 11 February 2016, in response to the committee asking how much he earned, Brittin claimed he did not know how much he was paid, a response that was widely ridiculed. Google are not legally obliged to tell even their shareholders what his salary is but UK daily newspaper The Guardian estimated it at £37 million a year.

Personal life

He married Katherine Betts in 1995 and has two sons (born in 1999 and 2001). In June 2011 he cycled from Land's End to John o' Groats. Brittin rowed in The Boat Race three times, from 1987 to 1989, representing the University of Cambridge. He rowed for Great Britain from 1985 to 1989, winning a bronze medal at the World Rowing Championships in 1988. He also represented Great Britain in rowing at the 1988 Seoul Olympics.


Matt Brittin Wikipedia

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