Mag

Updated on Dec 25, 2024

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Trading name Mag+ Owner MPS India Number of employees 12		Area served Global Founded 2011 Parent organization MPS Ltd.

Industry Digital PublishingComputer software Headquarters Sto & New York City, Sweden & United States Products Digital Publishing Software

Mag+ is a software development company focused on creating tools for digital publishing to tablets and smartphones.

The platform

The Mag+ digital publishing platform is based on a set of different tools:

The Mag+ Plugin, a plugin to Adobe InDesign CS4 – CC 2015.

The Mag+ Feature Builder, a HTML-wizard for creating interactive elements.

The Mag+ Production, a content planning tool.

The Mag+ Reviewer, an iOS, Android & Kindle Fire app for reviewing the content created on the target device.

The Mag+ Publish, a web-based app building and app management tool.

History

In 2009, Bonnier's Research and Development unit starts a project to investigate how tablets will change the magazine industry.

In April 2010, Popular Science iPad App, created by the project team, is presented by Steve Jobs on stage during the launch of iOS 4 and the company begins to offer its software.

In January 2011, the company Moving Media+ AB is formally founded.

In September 2011, the company changes name to Mag+ AB in Sweden and to Magplus Inc in the US. The name Mag+ has since the start been used for their software. The name Mag+ originate from Magazine and the + character represents an enhanced magazine experience enabled by the interactive multi media possibilities that tablets and smartphones offers compared to print media.

As of June 2015, over 4,500 apps have been built on the Mag+ platform.