Supriya Ghosh (Editor)

Mabbly

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Founder
  
Adam Fridman

Website
  
mabbly.com

Services
  
Digital branding

Founded
  
2003

Key people
  
Hank Ostholthoff (CEO) Vlad Moldavskiy (COO)

Mabbly is a digital branding agency based in Chicago. It was founded by Adam Fridman and is currently operating under CEO Hank Ostholthoff. Will Schmidt claims that Adam Fridman is one of the nine entrepreneurs who are improving the way of life in Chicago.

Contents

Mabbly application


Operations

Mabbly provides digital branding services and consultation for small businesses across the country. As there are different trends in digital market like branding, promoting and strategizing, they give assistance in how to use these trends to flourish business. The digital marketing strategies and services they provide include PR (Public Relations), SEO (Search Engine Optimization), PPC (pay per click), Social Media Management and blogging.

Mabbly embraces digital branding because of the direction overall business operations have taken over recent years. They launched MeetAdvisors to accommodate their mission. MeetAdvisors is a platform through which entrepreneurs can ask for and provide advice.

Strategies

Founder Adam Fridman has discussed at length changing trends in digital marketing. He expressed that it is a challenge to create and market a company in rapidly changing social media landscape. It has become necessary for businesses to employ digital marketing strategies to ensure their survival, noting that the most important strategy to use is SEO. SEO is important because it is integral to the success of other strategies. In today’s world, PR has merged with SEO. Larry Myler, contributing writer at Forbes, claims that Mabbly has reasonable SEO packages which have created a positive impact.

Adam Fridman has received extensive media coverage due to his ideas regarding marketing strategies for successful businesses, some of which are as follows:

  • Moving forward is essentially impossible without understanding what the primary target is.
  • Create a powerful digital brand that utilizes a given digital market and promote that brand to achieve a respectable place within that market.
  • Understand the competition and their success, incorporating elements of their strategy.
  • Understand the fundamentals of digital marketing to better choose the right services for a company.
  • Campaigns should be updated as needed.

    • According to the COO of Mabbly, Vlad Moldavskiy, Mabbly cultivates a culture in which young entrepreneurs thrive, hiring employees who have a clear vision of the future of digital branding.

    References

    Mabbly Wikipedia
    (Text) CC BY-SA