UCI code LTS Bicycles Ridley Bicycle Ridley Bikes | Registered Belgium Components Campagnolo Founded 1985 | |
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Lotto–Soudal (UCI team code: LTS) is a Belgian professional cycling team sponsored by the Belgian lottery and Soudal, an adhesives manufacturer. The same organisations also sponsor a women's cycling team, Lotto–Soudal Ladies.
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Sponsorship
Lotto has a long history of cycling sponsorship, they began sponsoring 1984 with Tönissteiner-Lotto-Mavic-Pecotex. In 1985, it became prime sponsor of a team bearing only its name. Walter Godefroot and Patrick Lefevere were early directeurs sportifs. The fusion of the Lotto-Adecco and Domo-Farm Frites teams for the start of the 2003 season created the current team and structure in the guise of Lotto-Domo.
Omega Pharma had previously been a co-sponsor of the Quick Step-Davitamon team in 2003 and 2004. Omega Pharma became the main sponsors in 2005, under their Davitamon brand name. The team name switched to Omega Pharma's Predictor brand name in 2007 and the Silence brand in 2008. From 2010 the team became known as Omega Pharma-Lotto, before moving to the Quick-Step setup for the 2012 season.
Belisol became co-sponsors in 2012, and are a Belgian company making windows and doors and solar panels.
On the final day of the 2014 Tour de France the team announced that they had secured new sponsorship for the team with Soudal. Soudal was founded in 1966 and produces a range of sealants, adhesives and foams. Soudal will become a co-naming sponsor for the next six seasons, ensuring the team continues until the 2020 season, the team name becoming Lotto Soudal. Lotto will continue to sponsor the team, as well as the women's team and under-23 team. For the 2016 Paris–Nice the team confirmed they would change their team name to Lotto Fix ALL and the team kit to a grey colour. This is to reflect one of Soudals key brands.
Current team structure
The team is managed by Marc Sergeant and Bill Olivier and they are assisted by Herman Frison, Jean-Pierre Heynderickx, Bart Leysen, Marc Wauters, Mario Aerts and Michiel Elijzen. Johan Mordijck is the media officer.
