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Breweries in Michigan produce a wide range of beers in different styles that are marketed locally, regionally, nationally, and internationally. In 2012 Michigan's 120 brewing establishments (including breweries, brewpubs, importers, and company-owned packagers and wholesalers) employed 590 people directly, and more than 36,000 others in related jobs such as wholesaling and retailing. Altogether, 140 people in Michigan had active brewer permits in 2012. Michigan beer marketing and coordination is generally handled by the Michigan Brewers Guild.
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Including people directly employed in brewing, as well as those who supply Michigan's breweries with everything from ingredients to machinery, the total business and personal tax revenue generated by Michigan's breweries and related industries was more than $900 million. Consumer purchases of Michigan's brewery products generated more than $290 million extra in tax revenue. In 2012, according to the Brewers Association, Michigan ranked 13th in the number of capita per craft brewery with 122 craft breweries, and 81,013 capita per craft brewery.
Brewing companies vary widely in the volume and variety of beer produced, from small nanobreweries and microbreweries to massive multinational conglomerate macrobreweries. For context, at the end of 2013 there were 2,822 breweries in the United States, including 2,768 craft breweries subdivided into 1,237 brewpubs, 1,412 microbreweries and 119 regional craft breweries. In that same year, according to the Beer Institute, the brewing industry employed around 43,000 Americans in brewing and distribution and had a combined economic impact of more than $246 billion.