Type Private Website www.lemonfree.com Headquarters Winnipeg, Canada | Industry Internet
Automotive Founded 2007 | |
Key people Lance Schafer President & CEO, Dan Legal COO Founders Jonathan Richards, Dan Legal, Lance Schafer | ||
Lemonfree com changing the story of buying a car corporate video
LemonFree.com is an online automotive shopping and research marketplace. LemonFree.com Inc also owns and operates the Canadian version of the site.
Contents
Honda accord promotional video lemonfree com
History
LemonFree.com was co-founded and launched by 2007 by three Winnipeg entrepreneurs, Lance Schafer, Dan Legal and Jonathan Richards who came from extensive experience in the world of domain management, internet marketing and website development. LemonFree.com is privately owned and in 2009, fellow Winnipeg born entrepreneur Jeremy Charney joined the team as an investor and shareholder. It is now operated from their headquarters based in Winnipeg, MB, Canada. In 2012, LemonFree.com was named to the AutoRemarketing.com Power 200 and company President & CEO, Lance Schafer, was a finalist for the Ernst & Young Entrepreneur of the Year Award for 2011.
Partnerships
In early 2011, LemonFree.com participated in a case study with Google about integration with the Adsense Custom Search Ads. As of September 1, 2012, LemonFree.com partnered with the VIN targeted technology platform, VINClicks to increase aggregate revenue on inventory listings and advertising. In December 21, 2012, LemonFree.com was published in Chris Goward's book You Should Test That about conversion optimization. LemonFree.com & WiderFunnel ran multiple A/B/n tests to lift website conversion.