Type of site Subsidiary Website www.kudzu.com Founded June 2005 | Services Review site Founder Tom Bates Parent organization Cox Enterprises | |
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Key people Mat Zimmerman, General Manager Industry Business ratings and reviews / Local Search Headquarters Atlanta, Georgia, United States Profiles | ||
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Kudzu.com is an online directory that aggregates user reviews and ratings on local businesses, merchants, and service providers. Kudzu.com is owned and operated by Cox Media Group.
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History
The website originally served the market of Atlanta, and expanded to Arizona, San Diego, and Las Vegas in the fall of 2006. In the fall of 2007, Kudzu.com expanded its listings on a national level, offering business information and the ability for customers to rate and review businesses in all markets across the United States.
In August 2010, Kudzu.com partnered with HGTV, in which HGTV's videos and content were added to Kudzu.com, while the ability to search Kudzu.com's listings was added to several HGTV websites. The partnership ended at the end of 2011.
In the beginning of 2013, Kudzu launched a Digital Solutions product line.
Features
Kudzu.com's database of over 13 million businesses has structured profiles to describe what the companies offer. Profiles can include marketing descriptions, photographs of work performed, videos, coupons, professional affiliations, and credentials. It also lets consumers provide user-generated reviews and ratings of local businesses. Site visitors interested in finding a service provider may search or browse profiles by service rendered, specialty, geographic location, and “star” rating, among other fields, to find businesses for their particular home and personal needs.
The site focuses on small businesses and home-owners. Merchants that register with Kudzu.com have the option of replying to negative reviews.
Some of Kudzu.com's features include: