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Kubi Springer

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Name
  
Kubi Springer


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Kubi springer our brand story


Kubi Springer is a freelance brand specialist based in London, England. She also spends her time training. Additionally she is the host and executive producer of her business chat show, The Kubi Springer Show and writes several business columns and blogs.

Contents

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Early life

Kubi Springer was born in London, England in 1978. From a Caribbean background Kubi Springer was brought up with her parents and two siblings all of who reside in the UK and Europe.

At the age of 4, Springer started to pursue her dream of becoming a professional dancer. Training at the Royal Academy Of Dance and WAC (Weekend Arts College), Kubi Springer juggled her academic studies with her love of dance. By the age of 14, Springer had attained an agent and began gaining commercial work. Up until the age of 17, Springer had embarked on many commercial tours for artists like The Spice Girls and British TV shows like Top Of The Pops. Springer sustained an injury at the age of 17, which halted her professional dance career.

Early career

At 18 years old, Kubi Springer fled to the United States of America for four months, where she snagged a work placement for Essence Magazine at their annual music festival. Springer decided to pursue a career within the business of entertainment.

After completing her work placement in the USA, Kubi Springer returned to the UK and went to university to study Commercial Music, learning everything from entertainment law, PR and promotions, to the social relevance of music and its wider society.

Whilst in her second year at university Kubi Springer gained an internship under PR guru Rachel B delivering campaigns for the MTV Lick Party. Touring all over the United Kingdom and four European cities, Kubi Springer got her first taste of international events marketing. After graduating with a 1st Class Honours Degree, Kubi Springer applied for the Mountbatten Internship Program in New York City. With great success Kubi Springer landed herself a contract at IMN (Information Management Network), a corporate events management company where she worked on some amazing projects including the Japanese Real Estate Conference in Tokyo, Japan. During her placement, Kubi Springer worked with names like PricewaterhouseCoopers'and Goldman Sachs, her role was to ensure they had sufficient branding and brand profiling at the international conferences. Whilst in New York City, Kubi Springer got her dream experience working on projects for Diddy's marketing agency Blue Flame. An opportunity of a life-time Kubi Springer found herself working on Diddy's Black and White Parties and campaigns for the Sean John Clothing Line.

By the time she was 23 years old, Springer was asked to help Eddie Morales (dancer and choreographer to Justin Timberlake), to build his profile in the UK. With a small team she returned home and coordinated a one-day experiential event for Morales to coincide with the last day of Justin’s concert date in London. The success of the ‘Timberlake Promotional Dance Workshop’ opened the flood gates as she became known as the ‘young girl who builds brands’. Her following contracts included Eminem’s 8 Mile After Party, GenArt Style Awards, Aspirations Exhibition, London Fashion Week, Nike Midnight Madness, Blackberry UK Launch, Trey Songz UK Concert, and Rio Ferdinand’s Rio’s World Up Windups TV show (broadcast on ITV), to name a few.

At 26 years old, Springer was appointed as the youngest Head of Marketing and Brand Communications for the MOBO Awards (broadcast on BBC) and worked with MOBO Founder Kanya King to secure the title sponsorship deal valued at over £1.6 million.

By 31 years old, Springer was appointed as the Director of Brand Communications and Commercial Development for new Sky Entertainment Chanel, OH TV (Sky Channel 199). Given a one-year contract Kubi Springer was brought on to launch OH TV’s marketing and sales department. During that year she aided the company to increase their website hits from 200,000 per month to 2.9 million unique users, which generated a 45% increase with online advertisers and channel sponsors.

Public Speaking

Since 2006 Kubi Springer has been delivering international speaking and training engagements on the power of marketing and media. Previously she has been the key note speaker for; Natwest Bank’s 'omen in Business Luncheon, the Elogeme Adophli Annual Christian Women’s Summit in Chicago USA and the Chartered Institute of Marketing’s Annual Conference in Europe.

Springer has delivered training in academic institutions and business advice centres across the UK including; University of Westminster, Sydenham Girls School, DV8 Training, Job Centre, Business Network International and the Princes Trust

As a guest lecturer at London College of Fashion, Stephen Lawrence Centre, DV8 Training and the Academy of Contemporary Music; Kubi Springer has written courses on how to brand yourself and your business.

TV career

Described as “the UK’s Oprah” by BlackWeekly.com USA; Springer hosts the weekly business talk show The Kubi Springer Show, which reaches 700,000 viewers per show. In 2011 the first season of The Kubi Springer Show was sponsored by Rapid Cargo’ and aired on OH TV Sky Channel 199.

The one-hour business chat show profiles high-flyers from various industries; featured guests include Kehinde Olarinmoye - Music Consultant for BMG Publishing, Kymberlee Jay - European Dance Consultant for Nike, Rebecca Royce - Fashion Editor of Draper’s Online and Ambrose Mendy – Renowned Sports Agent, plus many more.

In The Media

In 2007 Kubi Springer was the Executive Producer and Host of the award winning Sisterhood TV Show on Sky Channel 184 (broadcast in Asia, Middle East, North and West Africa with global live streaming on the net); reaching over half a million women per month. In 2009 Sisterhood TV won the BEFFTA Award for ‘Best TV Show’.

Products And Books

In October 2010 Springer launched her inaugural book entitled What is FABULOUS? which is a collection of over 50 interviews from successful women from around the world.

In 2011, Springer launched her first series of business CD including Secure the Deal: The Power of Effective Pitching and How To Market Your Business The Right Way!

Personal life

Kubi Springer has one daughter and resides in London.

References

Kubi Springer Wikipedia


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