Years active 2007–present Name Karl Gomes | Website www.karlgomes.com | |
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Born 23 January 1978 (age 46) ( 1978-01-23 ) Mumbai, India Occupation Co-Founder, Agency Digi | ||
Karl gomes on digital evolution in india and starting up fanatics
Karl Gomes is a marketing communications and advertising professional specializing in Digital marketing, New Media, Social media and Web 2.0, taught advertising professionals, set up New Media divisions at various Advertising agencies and spearheaded creative teams. Karl has been awarded at Cannes Lions International Advertising Festival, Webby Awards, The One Club, New York Festivals, Asia Pacific Adfest, Abby and AAAI. Karl has also served on the Cannes Cyber Lions jury at Cannes Lions International Advertising Festival, ADFEST Cyber Lotus Jury, Asia Interactive Awards Jury, Abby Awards Jury and the Yahoo Uncannies Jury.
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Career highlights
Karl Gomes along with Ex Neo@ Ogilvy Prasanth Mohanachandran have launched a digital shop Agency-Digi. They believed no one was really solving problems in the digital space, They are now looking to push for ideas that are integrated with digital at its core.”
Previously as National Creative Director, Digital at Rediffusion YR, Karl created an environment to engage brands in online and offline conversations. Prior to this at Arc Worldwide / Leo Burnett he was Executive Creative Director – Digital with a mandate to leverage Web 2.0 and new media across big campaignable ideas. At Tribal DDB India, as National Creative Director, he successfully created brand demand leveraging the online space.
Awards and achievement
Karl has won numerous awards at Cannes, Webby, One Show, New York Festivals, Asia Pacific Adfest, Abby and AAAI, including the 1st Indian Cyber Shortlist at Cannes 2006 for Timesjobs, the 1st Indian Webby award for a simple and intuitive multilingual portal for Life Insurance Corporation of India, the 1st Bronze Cyber Lion at Cannes 2008 and India’s first Silver Pencil at the One Show Interactive 2009 for an Online campaign “highlighting what's important” for Luxor Highlighters.
Projects
Karl has worked on brands like Airtel, Tata Nano, Himalayan Mineral Water, Delhi Daredevils, Tata Tea, Godrej, British Telecom, Times Group, MTV India, VH1, Honda, Citibank, Air India, Reliance ADA Group, TimesJobs.com, LIC India, Paras Pharmaceuticals, IIM Ahmadabad, Allen Solly, Van Heusen, San Frisco, louis philippe, Peter England, Zenith Computers, Casio, Yatra.com, Guruji.com, ICICI InfoTech, ICICI Prudential, UTI, Interlabels, Systime Computers, Datamatics Group, Paco Rabanne, Hugo Boss, Carolina Herrera, Mphasis Group, Castrol, Wipro Infotech, Godrej Furniture & Interiors group and Synthetic & Rayon promotion council of India.