City Delano, California First air date 1981 | Branding La Preciosa Format Spanish Adult Hits | |
Broadcast area Bakersfield, California Frequency 105.3 FM (MHz) (also on HD Radio) | ||
KBFP-FM (105.3 FM, "La Preciosa") is a radio station broadcasting a Spanish-language Mexican Oldies music format. KBFP-FM is licensed to Delano, California, and broadcasting to the Bakersfield, California, area. The station is owned by iHeartMedia, Inc..
Contents
History
105.3 FM signed on in 1981 with the call letters KZAY. On December 11, 1987, KZAY changed to a country music format known as KAMM. KAMM was on the air from December 1987 until March 1988 when KAMM became the new home for KKXX-FM (which had been at 107.9). KKXX-FM was known as top 40 radio station "The New Power 105 KKXX FM", which was at 105.3 FM until July 2, 1998. The call letters KKXX moved to 96.5 FM. KKDJ, an oldies station that was at 98.5 FM at the time moved to 105.3 FM and was known as "Star 105.3". KKDJ changed formats in 2001 to adult contemporary and was known as "K-Lite 105.3".
On September 3, 2004, KKDJ changed formats to a Spanish language Mexican Oldies radio station known as "La Preciosa". On January 1, 2006, the call letters KKDJ were changed to KBFP. The KKDJ call letters are now owned by a television station in Arroyo Grande, California.
Programming
Programming on this station includes Velia Irene on mid-days, Pepe Reyes on afternoons (Monday-Friday), and afternoons during the weekend, and Efrain Garcia on late evenings (Monday-Friday) and evenings weekends. "El Kora" Galindo is on afternoons (Saturdays)