Suvarna Garge (Editor)

Johnson Publishing Company

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Industry
  
Mass Media

Founded
  
November 1942

Type
  
Privately held company

Website
  
johnsonpublishing.com

Revenue
  
90 million USD (2013)

Johnson Publishing Company httpsuploadwikimediaorgwikipediaenff0Joh

Key people
  
Linda Johnson-Rice (chairman) Desiree Rogers (chief executive officer)

Products
  
Books Magazines Television Cosmetics

CEO
  
Desirée Rogers (Aug 2010–)

Headquarters
  
Chicago, Illinois, United States

Founders
  
John H. Johnson, Eunice W. Johnson

Johnson Publishing Company, Inc. is an American publishing company founded in November 1942 by businessman John H. Johnson. Headquartered at 200 S. Michigan Avenue in Chicago, Illinois, United States. Led by its flagship publication, Ebony, Johnson Publishing is the largest African-American-owned publishing firm in the United States. Johnson Publishing Company also published Jet magazine, a weekly magazine from November 1951 until June 2014. The company operates a book division, which has published books such as The New Ebony Cookbook and the more controversial Forced Into Glory: Abraham Lincoln's White Dream.The company produced the 1954 film The Secret of Selling the Negro Market, which was designed to encourage advertisers to promote their products and services in the African American media. In 2016, Johnson announced the sale of its publications and the creation of a new publisher by the new owner called Ebony Media Corp. The specialty cosmetics business will be retained by Johnson.

Contents

Background

Johnson Publishing Company is privately held, and its chairman is the founder's daughter Linda Johnson-Rice. Desiree Rogers serves as the chief executive officer since 2010. In January 2011, the company sold its headquarters of 39 years located at 820 S. Michigan Avenue to Columbia College Chicago. Completed in 1972, the building was the first African-American owned in downtown Chicago. In July 2011, it was announced that JPMorgan was to become a partner in the company. CEO Desiree Rogers stated that they hold a 'minority stake' and presence on the board.

Ebony/Jet Celebrity Showcase

The company produced Ebony/Jet Celebrity Showcase, a spinoff television show from the two magazines that debuted in August 1982. It was eventually pulled off the air because Johnson H. Johnson was dissatisfied with the quality of the guests. After a one-year hiatus, it returned to syndication with a shortened title and an expanded format with segments on diet, fashion and health. Ebony/Jet Showcase, a weekly, nationally syndicated TV show hosted by Greg Gumbel and Deborah Crable debuted in September 1985. By the show's third year in 1987, it became the only Black-syndicated program to reach 92 percent of Black U.S television households and 73 percent of U.S. television households, strengthening its position as the No. 1 Black-oriented interview and entertainment show.

Hair Care Cosmetics/Ebony Fashion Fair

In addition, Johnson Publishing produces a line of hair care products (Supreme Beauty) and cosmetics (Fashion Fair) marketed for African-American women. Each year it hosts the Ebony Fashion Fair, a traveling fashion show started in 1958 by Eunice W. Johnson that raises money for scholarships and charities in cities across the US and Canada.

Publications

  • Ebony – monthly general interest magazine, (November 1, 1945 – )
  • EbonyJet.com – branded web presence
  • Discontinued Publications

  • Ebony Jr! (May, 1973 – October, 1985), resumed online in 2007
  • Negro Digest (November, 1942 – November, 1951) resumed in June 1961, renamed Black World (May, 1970 – April, 1976)
  • Tan Confessions (November, 1950 – August, 1952), renamed Tan (September, 1952 – October, 1971), renamed Black Stars
  • Black Stars (November, 1971 – July, 1981)
  • Hue (November, 1953 – )
  • Copper Romance (November, 1953 – )
  • Ebony Man: EM (November, 1985 – January, 1998)
  • E Style (a catalog venture with Spiegel, September, 1993 – )
  • Ebony South Africa (November/December, 1995 – September, 2000)
  • Jet – weekly news magazine, (November 1, 1951 – June, 2014)
  • Divisions

  • Fashion Fair, LLC – cosmetics line
  • JPC Book Division – book publishing
  • JPC Consumer Products, LLC – Ebony lifestyle branding
  • Ebony/Jet Entertainment Group, LLC – branded multimedia entertainment
  • Former Divisions

  • Supreme Beauty Products – (Duke/Raveen)
  • WJPC Radio (now under different ownership as WNTD)
  • Ebony Fashion Fair – traveling fashion show
  • References

    Johnson Publishing Company Wikipedia