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Johnnie Boden

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Nationality
  
English

Name
  
Johnnie Boden

Spouse(s)
  
Sophie

Net worth
  
£300 million

Notable work
  
Founder of Boden


Johnnie Boden redonlinecdndsnetmainthumbs23735johnniebode

Full Name
  
John Peter Boden (clothing)

Born
  
1 June 1961 (age 62) (
1961-06-01
)

Education
  
Hawtreys (1969-74) Eton College (1974-79)http://www.bbc.co.uk/news/business-26334330

Alma mater
  
Oriel College, Oxford (1980-83)

Johnnie boden of boden high50 entrepreneur


John Peter Boden (born 1 June 1961), often shortened to Johnnie Boden, is an entrepreneur and founder of Boden, a catalogue clothing company, in 1991. As of 2014, Boden is worth £300 million.

Contents

Johnnie Boden How Johnnie Boden came to dress the UKs yummy mummies BBC News

Johnnie boden executive chairman


Early life

Johnnie Boden Boden family values Telegraph

John Peter Boden was born on 1 June 1961. His father was a lieutenant colonel who changed careers to become a farmer. John Boden was educated at Hawtreys preparatory school, then Eton College, and read philosophy, politics, and economics (PPE) at Oriel College, Oxford.

Career

Johnnie Boden The Drapers Interview Johnnie Bodens multichannel vision The

At 16, he edited the menswear section of the 1977 Harpers & Queen Teenage Edition, but Boden's father was "dismissive", calling it a "stupid job".

Johnnie Boden How Johnnie Boden came to dress the UKs yummy mummies BBC News

After leaving university, Boden became a stockbroker with Barclays Merchant Bank, and SG Warburg Securities. spending some time at Wall Street. He was a stockbroker for five years. However, he "loathed" the job, and was "ill-suited – really bad at it". He ceased working as a stockbroker when he received an inheritance from a childless uncle. He dabbled in other jobs, as a publican and teacher in London. Boden enjoyed teaching, though disliked the low salaries.

Boden

Johnnie Boden Johnnie Bodens fashion brand is the love of his life Telegraph

He founded Boden in 1991, launching his first catalogue featuring pictures drawn by a friend, with eight menswear products available modelled by his friends. In 1992, Boden realised women were a better target for clothes, and launched women's clothing, followed by children's clothing, under the name 'Mini Boden', in 1996. However, it took "at least 10 years" for the finances to settle down due to robbery, and other circumstances; which ultimately led his inheritance to be gone in under three years. The firm is known for its "bright prints".

His foundation of Boden has enabled Boden to amass a personal fortune of £300mil (2014), placing him at 368 on the Sunday Times Rich List.

Personal life

Boden is married to Sophie, with whom he has three daughters.

References

Johnnie Boden Wikipedia


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