Nationality India Alma mater IIM Calcutta | Website www.jessiepaul.com Name Jessie Paul | |
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Occupation Writer, Marketer, CEO — Paul Writer, Marketing Consultant | ||
No structured environment to work from home jessie paul
Jessie Paul is a marketing expert, founder and CEO of the marketing advisory firm Paul Writer Strategic Advisory, public speaker and the author of the book No Money Marketing. She was formerly Chief Marketing Officer of Wipro IT Business and Global Brand Manager at Infosys Technologies Ltd. She is also an Independent Director in the Board of Directors with SQS India BFSI Limited, public company listed in both Bombay Stock Exchange(BSE) and NSE.
Contents
- No structured environment to work from home jessie paul
- All About Marketing by Jessie Paul
- Education
- Career
- Honors and awards
- References
All About Marketing by Jessie Paul
Education
Jessie Paul holds a bachelor's degree in Computer Science and an Engineering degree from National Institute of Technology, Tiruchirappalli, and an MBA in Marketing from Indian Institute of Management Calcutta.
Career
Paul was part of Wipro for four and a half years as chief marketing officer. At Wipro, she was instrumental in globalizing Wipro's marketing team. She also created the shared-marketing unit for Wipro Technologies and Wipro Infotech, besides devising strategies to build the Wipro brand. She wrote the book No Money Marketing (ISBN 9780070152700) on frugal marketing.
Prior to working with Wipro, she had worked for almost 15 years in companies including O&M, Infosys and iGate.
In 2009 December, she quit Wipro Technologies to start her own venture, Paul Writer Strategic Advisory, a marketing platform for B2B early-stage companies in the traditional and new media space like social blogging.
Paul is considered an expert in brand globalization, and has been named one of the most influential women in information technology in India.