Type of business Private Available in English Current status active Founded September 2008 | Type of site Aggregator Slogan(s) The Jewish Insider Founder Mark Pearlman Motto The Jewish Insider | |
Headquarters New York City, New York, United States |
Started in September 2008, JInsider is a Jewish media brand encompassing the video aggregation website JInsider, a weekly column in the New York Jewish Week, several documentary film projects and a variety of analysis projects. JInsider.com showcases Jewish web videos and seeks to serve as the web archive of record for Jewish video content. JInsider's weekly column has sparked discussion on topics such as the free services model and how “free” affects the Jewish community.
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JInsider was founded by Mark Pearlman. Pearlman was vice president of corporate development at CBS from 1988 to 1995, and Fox News executive vice president of finance and operations from 1995 to 1997. He was part of the original management team that launched the Fox News Channel under Roger Ailes in 1996. Pearlman is also the former Chairman of the Children's Museum of Manhattan and has funded and directed other Jewish community initiatives including the website Sinai Live and the MyHatikva initiative for the State of Israel.
Documentary Projects
JInsider frequently interviews prominent members of the Jewish community such as Neal Shapiro, Malcolm Hoenlein and Joseph Telushkin and showcases them in a Top Jew series. Their largest project to date involved the production and airing of the Traveler's Guide for Uncertain Times - a documentary offering wisdom for navigating the economic crisis.
Analysis Projects and Think Tanks
JInsider has completed three metric studies on the Jewish community: "The Jewish GDP," "The Jewish Internet Metric Study" and "The Jewish Day School Study."
The Jewish GDP study focused on the basic economics of the Jewish community, specifically the distribution and balance of funds throughout Jewish non-profit organizations. The study, completed in the first quarter of 2009, presented the following results:
The Jewish Internet Metric Study looked at three major aspects of the Jewish Web: News sites, Information/Education sites, and Search. The study, completed June 2009, presented the following results:
The report also included a recommendation to the Jewish news industry that the industry coordinate their assets in an online consortium to boost efficiency and sustainability.
In addition, JInsider has organized and sponsored a think-tank discussion with Jewish community leaders on the direction and goals of the community