Suvarna Garge (Editor)

It's a New Day (Will.i.am song)

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Released
  
November 7, 2008

Genre
  
Hip hop

Label
  
Interscope

Format
  
Digital download

Length
  
3:39

Recorded
  
Ethernet and Record Plant, Los Angeles, January 31, 2008

"It's a New Day" is the third single from the political compilation album, Change Is Now: Renewing America's Promise, produced and organised by rapper and producer will.i.am. It was released on November 7, 2008. Will performed the song for the first time on The Oprah Winfrey Show. The song was written as a tribute to President Barack Obama's victory. It was used in an episode of the second season of Gossip Girl. A parody of the song was featured on the Boondocks episode "It's a Black President, Huey Freeman." It was titled "Dick Riding Obama", and featured will.i.am, rapper Thugnificent, Gangstalicious and a George Clooney lookalike debating whether Obama's victory was really a success. A scene from the episode was released on YouTube before the episode aired as a form of viral marketing.

Music video

The song's music video was released in November 2008, and features cameos by various celebrities, including:

  • Olivia Wilde
  • Kevin Bacon
  • Kyra Sedgwick
  • Taboo
  • Fergie
  • apl.de.ap
  • Kanye West
  • Kerry Washington
  • Gayle King
  • Brian J. White
  • Quincy Jones
  • Aisha Tyler
  • Harold Perrineau, Jr.
  • Joe Biden
  • Barack Obama
  • Jesse Jackson
  • References

    It's a New Day (Will.i.am song) Wikipedia