Type of site Classifieds Commercial Yes | ||
Alexa rank 7, Sri Lanka (Dec 2014) | ||
ikman.lk is a classified advertisements website operating in Sri Lanka.
Contents
Business description
The site hosts free user-generated classified advertisements, sorted by various categories. The name "ikman" comes from the Sinhala term "ඉක්මන්" meaning "fast", or "quick".
Launched in June 2012, ikman.lk gained prominence due to its large selection of second-hand and brand new items. According to statistics from Alexa Internet, ikman.lk became the 15th most visited website in Sri Lanka after three months of operation.
The site is developed and maintained by technical teams based in Sweden, although the business development and customer services for ikman.lk are managed by local staff within Sri Lanka.
The website is free to use, with users required to provide a valid e-mail address in order to upload advertisements onto the site. All submitted ads are manually screened before being shown on the site, a security measure to ensure that the products and services being offered are authentic and legal.
The ikman.lk website is considered to be the first classifieds portal in the country to offer content in English as well as the country's main Sinhala and Tamil languages.
Geographic scope
ikman.lk's services are not limited to cities and locations in Sri Lanka, with an estimated potential audience of approximately 2 million internet users (as of January 2013).
Usage Statistics
Items listed on ikman.lk include electronics, pets, cars and, vehicles and other categories including land and property. The categories with the highest volume (in terms of online transactions) on the site are vehicles, electronics and property.
Ads for second hand cars account for nearly 20% of all ads posted, with users from Colombo, Gampaha, Kalutara, Kandy and Kurunegala contributing the majority of ads. Colombo leads as the primary trading hub for cars and vehicles.