Type Office Floor count 17/21 Parent organization Harden Home Health, LLC | Completed 1992 Founded 1932 Subsidiaries Horizon NJ Health | |
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Location 3 Penn Plaza East
Newark, New Jersey Owner Horizon Blue Cross Blue Shield of New Jersey Headquarters Newark, New Jersey, United States CEO Robert A. Marino (1 Mar 2011–) | ||
Horizon Blue Cross Blue Shield of New Jersey, headquartered in Newark, New Jersey is the only licensed Blue Cross and Blue Shield Association plan in New Jersey, providing health insurance coverage to over 3.2 million people throughout all of North, Central, and South Jersey.
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It is a not-for-profit health service corporation with a 15-member Board of Directors which governs the company for its members. There are no shareholders. Horizon Blue Cross Blue Shield of New Jersey is best known for their managed care and traditional indemnity plans for individuals and employers.
History
Horizon BCBSNJ traces its history back to 1932 when Associated Hospitals of Essex County, Inc. was formed as a multi-hospital prepayment plan. The company later became the nation's first Blue Cross Plan.
The insurance provider has long been based in Newark, for many years occupying 33 Washington Street, and now owning its own building at Penn Plaza East.
Awards and Recognition
In January 2016, Horizon BCBS announced their newest endeavor to improve care quality and lower costs through their Omnia Health Alliance. The new Omnia health insurance plans provide access to all of Horizon's network hospitals with some of them being designated as Tier 1 with greater cost savings for consumers.