Supriya Ghosh (Editor)

Harmoney

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Type
  
Limited

Products
  
Peer-to-peer lending

Founded
  
2013

Industry
  
Personal finance

Website
  
www.harmoney.co.nz


Key people
  
Neil Roberts, CEO; Simon Ward, CFO; Brad Hagstrom, COO; Pearl Laughton, CIO

Headquarters
  
Parnell, New Zealand, Auckland

Investment diversification on harmoney portal


Harmoney Limited is a New Zealand-based peer-to-peer lending service headquartered in Auckland. Harmoney operates by connecting individuals who want to borrow with individuals who want to invest. Harmoney provides personal loans, though has said that it intent to expand into business loans in future.

Contents

Launched in September 2014, Harmoney was the first licensed provider in New Zealand after peer-to-peer lending and crowdfunding were enabled in April 1, 2014 following the passing of new financial legislation in New Zealand.

History

Harmoney was founded in late 2013 by Neil Roberts who became CEO of the new company. Roberts is the primary share owner of Harmoney. Icehouse (New Zealand based business incubator) holds a 2% stake, while Heartland Bank announced it had taken a 10% stake in the platform for an undisclosed sum in September, 2014. Trade Me announced in January 2015 it had acquired a 15% stake for $7.7 million. Trade Me appointed CFO Jonathan Klouwens to join Harmoney's board of directors.

Harmoney launched on September 10, 2014, after it had obtained a licensed by the Financial Markets Authority on July 8, 2014. The company said it had NZD $100 million available to lend from four main investors. One main investor was revealed to be Heartland bank, but Harmoney has declined to disclose the remaining three. In June 2016, Harmoney announced that it had generated 8.6 million in revenue for its first full year of operation. This was a loss of $14.2m for the full year, as it continues to invest and grow staff numbers.

Business Model

Harmoney enables borrowers to apply for personal loans through its website by providing details about themselves and the loan they would like to apply for. Loans can be secured with a motor vehicle or unsecured, and can be between $1,000 - $35,000 for three or five-year terms. Harmoney determines the creditworthiness of a borrower on the basis of their credit history, their income, debt and requested loan amount. Applicants are assigned a risk grade and associated interest rate according to Harmoney's scorecard, which grades loans on a scale from A to F.

New Zealand residents aged 18 or older with a valid New Zealand driver's licence are eligible to invest or apply for a loan through Harmoney.

Investors can browse the loans listed on Harmoney's website and select loans based on criteria including loan amount, loan purpose, and loan grade. Harmoney fractionalises loans into $25 "notes", enabling investors to choose how many notes to invest in each loan, with a minimum deposit of $500 into your account.

Investors earn money from interest and receive repayments from borrowers as they are made, proportionate to the percentage of the loan total they funded. Harmoney makes money by charging a platform fee to borrowers and a service fee to investors. The platform fee amount varies from 2% to 6% depending on the borrower's credit grade, while the service fee is 1.25% on all amounts the borrower pays.

Board of Directors

  • Rob Campbell, Chairman; Investor.
  • Christina Domecq, Independent Director; CEO, Localist.
  • Tracey Jones, Independent Director; COO & CFO, Tappenden Holdings Ltd.
  • David Flacks, Independent Director; Partner, Bell Gully.
  • Neil Roberts, Joint CEO and Founder.
  • Advisory Board

  • Brian Barefoot, Advisor, Lending Club; Former CEO PaineWebber International; President Emeritus, Babson College.
  • Etienne Boillot, General Partner, Shepard Capital.
  • Scott Bommer, Founder, President, and Chief Executive Officer at SAB Capital Management, LP; Equity Investor at Lending Club.
  • Charles Moldow, General Partner, Foundation Capital; Equity Investor in Lending Club, AuxMoney, and OnDeck Capital.
  • References

    Harmoney Wikipedia