Rahul Sharma (Editor)

Graymatics

Updated on
Edit
Like
Comment
Share on FacebookTweet on TwitterShare on LinkedInShare on Reddit
Industry
  
Multimedia services

Area served
  
Worldwide

Headquarters
  
Santa Clara

Type of business
  
Private

Founder
  
Abhijit Shanbhag

Website
  
www.graymatics.com

Founded
  
4555

Key people
  
Abhijit Shanbhag (CEO) Michael Scolari (Senior Director, Business Development) Sangam Sangameswara (General Manager)

Products
  
ContextConnect, ImageAssurance, TubeScan, InterestInsights, AddYield

Graymatics is a cognitive media processing company based in Santa Clara, California, United States and in Singapore. The company is most well known for its digital video analysis and image-recognition technology, a platform capable of identifying the brands of products within images or video content. Citrix Systems was the initial investor in Graymatics, providing financial backing through its investment group, the Citrix Startup Accelerator. Graymatics has offices in Santa Clara, California and Singapore.

Contents

tc3summit service provider forum fast pitch graymatics


History

Aware of the untapped market potential of online video content, Abhijit Shanbhag founded Graymatics in 2010. While still in stealth mode, the Citrix Startup Accelerator invested in Graymatics. In addition to the backing from Citrix, Graymatics also counts the office of Singapore’s Prime Minister among its investors.

Products & services

Graymatics offers a suite of products that implement its video analysis and image recognition technology. The company’s core product is ContextConnect, an automated, cloud-based technology that identifies and analyzes products within available visual content and provides users with brand and purchasing information. The ContextConnect technology works by identifying and matching relevant visual information with content from its database of scanned images from the Web. Once a product has been identified and tagged within the visual field, the user is provided with a link to an appropriate online retailer from which the product may be purchased.

Graymatics also offers ImageAssurance, TubeScan, and InterestInsights. ImageAssurance is designed to recognize objectionable content such as nudity or violence. TubeScan allows content publishers to extract data from videos viewed online. InterestInsights provides a publisher with a platform to create viewer profiles.

Awards & Recognition

Graymatics won the Techventure 2012 award for Rising Star Innovator.

References

Graymatics Wikipedia


Similar Topics