Girish Mahajan (Editor)

Grand Production

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Location  Belgrade
Founded  2014
Official website  Grand
Country of origin  Serbia
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Genre  Folk, pop-folk, turbo-folk, techno, dance, electronic, pop
Distributors  Prva Srpska Televizija, Televizija OBN
Artists  Ceca, Lepa Brena, Šaban Šaulić, Seka Aleksić, Rada Manojlović
Albums  Uđi slobodno, Začarani krug, Slučajni partneri, Decenija, Ja nemam drugi dom

Grand Production (formerly ZaM/Zabava miliona, occasionally referred to in the local languages as Grand Produkcija) is a Serbian record label and production company. Registered as a limited liability company, it is owned and operated by KKR investment. It is home to Balkans folk, pop-folk, and turbo-folk artists. The label produces the weekly television variety show Grand Parada, launched their own cable television channel, and organize a competitive festival of pop-folk and turbo-folk music, Grand Festival.


TV shows

Since its founding in 1998, the label has produced the weekly television variety show Grand Parada (or Zvezda Granda), to serve as a showcase for Grand Production's artists. It aired on the Serbian network RTV Pink until 2014, when Grand launched their own cable channel, Grand Narodna Televizija, through a contract with UGL Limited. They have a full programming schedule, and also air shows on First television in Serbia and Montenegro, Televizija OBN in Bosnia and Herzegovina, and on Kanal 5 in Macedonia. Grand Narodna Televizija is also available in Europe, Canada, United States and Australia.

The most famous Grand Production programs include:

  • Grand Show
  • Grand Parada
  • Grand Stars
  • Grand Stars Special, formerly Grand Stars – people ask
  • Fantastic Show
  • Grand Magazine
  • Grand Festival

    The label organizes this competitive festival of pop-folk and turbo-folk music. Grand Festival runs over multiple evenings, and in 2008 had two semi-finals with the top 12 acts from each advancing to a final show. The audience and a jury vote for the winners, who receive cash prizes.


    Artists currently signed to Grand:


    Grand Production Wikipedia