Launched October 1, 2002 Country Austria Headquarters Vienna | Slogan be part of it Broadcast area Europe | |
Owned by gotv Fernseh Ges.m.b.H. | ||
go tv is a 24-hour music and animation channel based in Vienna, Austria. The channel launched on October 1, 2002. The channel targets audiences in Austria, but is also widely available throughout Europe.
Contents
Background
Strategy
The channel features music from established and underground local artists, as well as music particularly from Europe and North America. The channel is marketed through the German language. The channel features a broad music policy playing a mix of music from pop to rock, hip-hop to dance, heavy-metal to alternative and everything in between. Though the channel is primarily marketed towards Austrian TV viewers, the channel is widely available throughout Europe on Astra satellite. The channel also offers viewers the latest news, events guide, competitions, music and film promos.
On-Air Identity
The channel has used the same on-air identity since its launch in 2003 with some changes along the way. On-air idents were designed by Zoe Irvine. The channels presenter an animated logo designed by Axel Stockburger. Idents change depending on the emotions of the GoTV logo.