Cruz began her career in 1989 as one of the lead singers of the popular group Smokey Mountain. The Smokey Mountain album went double platinum. She was also the very first Grand Prize winner (and the youngest) of "The Voice of Asia" in Alma-Ata, Kazakhstan, Russia in 1992. Cruz's first solo album, I Like You, went double platinum The album produced several hit singles, including the title track and "Anak ng Pasig" (from the movie of the same title) in which Geneva appeared. "Anak Ng Pasig," was also chosen as Best Pop Song by the 1992 Catholic Mass Media Awards. Her second solo album "In the name of Love went platinum and produced hits like "Ang Gaan ng Feeling" and "In the Name of Love".
Cruz's most recent album was released in August 2013 entitled, "To Manila".
Born in Gagalangin, Tondo, Manila, she comes from the famous Cruz clan, being one of Tirso Cruz, Sr.'s great granddaughters, which include celebrities like Tirso Cruz III, Sunshine Cruz, Sheryl Cruz, and Donna Cruz. She is also the cousin of actor-dancer Rayver Cruz, Rodjun Cruz, and lounge singer Glenda Cruz.
Geneva also plays the guitar aside from singing.
She was married to MTV VJ KC Montero from 2000 until 2012. She has an eighteen-year-old son, Heaven, to musician Paco Arespacochaga.
On August 2013, Cruz got engaged to a Filipino - Australian named Lee Paulsen, but later on decided to break the engagement off.
Finally, on May 10, 2014, Cruz gave birth to a healthy baby girl named London (with her ex fiance), and is currently living in Los Angeles, California with her two children.
Cruz has been a long-time Vegetarian and Animal Rights advocate.
In 2013, Cruz joined the PETA campaign to free Mali, an elephant currently in captivity at the Manila Zoo, and have her transferred to Boon Lott's Elephant Sanctuary in Thailand. She posed for a photo shoot with Sanya Smith, Amanda Griffin, Ornussa Cadness, Mia Ayesa, Julia Sniegowski, Sheena Vera Cruz, and Daiana Menezes; all who were asking for Mali to be freed.Smokey Mountain
I Like You
In The Name Of Love
Grand Prize Winner (Kazakhstan)- Voice of Asia in 1992
Catholic Mass Media Awards - Best song for Anak ng Pasig
Awit Awards- Smokey Mountain won 11 awards in 1990
Awit Award- Anak ng Pasig
Guillermo Memorial Awards
Metro Manila Memorial Park Album
International Award in FAMAS in 2001