Industry Product certification Headquarters Bonn, Germany Type Nonprofit organization | Website www.fairtrade.net Founded 2004 | |
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Key people Molly Harriss Olson, Chair of the Board Products Producer Business Development, Standards Development Similar Stichting Max Havelaar, Asociación del Sello de Produ, The Fairtrade Foundation, Fair Trade USA, Fair Trade Association of Australi Profiles |
Interview rob cameron ceo fairtrade labelling organizations international germany
Fairtrade International (FLO) was established in 1997, and is an association of 3 producer networks, 19 national labelling initiatives and 3 marketing organizations that promote and market the Fairtrade Certification Mark in their countries Fairtrade labelling organizations exist in 18 European countries as well as in Canada, the United States, Japan, Australia and New Zealand.
Contents
- Interview rob cameron ceo fairtrade labelling organizations international germany
- FLO International
- Membership
- Mission
- Governance
- Structure
- Fairtrade standards
- Producer support
- International Fairtrade Certification Mark
- References
To ensure the transparency and the independence of the Fairtrade certification and labelling system, Fairtrade International was divided in January 2004 into two independent organizations:
In 2009, Fair trade certified sales amounted to approximately €3.4 billion (US $4.9 billion) worldwide, a 15% increase from 2008. As of 2011, 827 producer organizations in 58 developing countries were FLOCert Fairtrade certified.
FLO also oversees national organizations in South Africa, the Czech Republic and Korea.
FLO International
Fairtrade International (FLO) is a non-profit, multi-stakeholder association involving 25 member and associate member organizations (labelling initiatives and producer networks), traders, and external experts. The organization develops and reviews fair trade standards, assists producers in gaining and maintaining fair trade certification, and capitalizing on market opportunities.
Fairtrade International is one of the two organizations which resulted from the January 2004 split of Fairtrade Labelling Organizations International into Fairtrade International, the standards-setting and producer support unit, and FLOCert, which inspects and certifies producer organizations and audits traders.
Membership
The following fair trade labeling initiatives are Fairtrade International members:
These labeling initiatives were joined in 2007 by three Fairtrade producer networks:
Mission
Fairtrade International's mission is to enable the sustainable development and empowerment of disadvantaged producers and workers in developing countries through fair trade certification by:
FLO is the only organization in the world that specializes in fair trade standard-setting.
Governance
Fairtrade International (FLO) is a membership-based, not-for-profit association under German law. Its legal name is Fairtrade Labelling Organizations International e.V. Its membership is open to Fairtrade labeling Initiatives and producer networks.
Both producer networks and labeling initiatives hold regular assemblies to allow their members to discuss relevant common issues. These assemblies are followed by an annual general assembly of all members, where issues such as membership and approval of annual accounts are discussed. Members of the FLO Board of Directors are also elected during general assemblies.
The FLO Board of Directors is composed of:
The FLO Board is primarily responsible for the strategic orientations of the organization, its financial and risk management, and relations with the organization's Chief Executive Officer.
The board also appoints members to the following committees:
Structure
Fairtrade International is divided into three units:
Fairtrade standards
Given the development focus of fair trade, related standards contain minimum requirements that all producer organisations must meet to become certified as well as progress requirements in which producers must demonstrate improvements over time.
There are two types of fair trade standards for disadvantaged producers: standards for small farmers' organizations and for hired labor situations.
For some products, such as coffee, only fair trade standards for small farmers' organizations are applicable. For others, such as tea, both small farmers' organizations and plantations can be certified.
Fair trade standards and procedures are approved by the FLO Standards Committee, an external committee comprising all FLO stakeholders (labeling initiatives, producers, and traders) and external experts. Fair trade standards are set in accordance to the requirements of the ISEAL Code of Good Practice in standards setting and are in addition the result of an extensive consultation process, involving a variety of stakeholders: producers, traders, external experts, inspectors, certification staff etc.
Producer support
The Producer Services and Relations Unit (PSR) supports producers in gaining and maintaining Fair Trade certification and capitalizing on market opportunities. Furthermore, PSR assists producer organizations on issues ranging from encouraging democratic development to finding markets for their products. These services are offered via regular visits to producer organizations and the work of approximately 40 Liaison Officers who cover 50 producer countries and offer support locally to fair trade producers.
International Fairtrade Certification Mark
The FAIRTRADE Mark is an international independent consumer Mark which appears on products as a guarantee that producers and traders have met fair trade standards. The FAIRTRADE Mark is owned and protected by FLO, on behalf of its 25 member and associate member labeling initiatives and producer networks.
For a product to carry the FAIRTRADE Mark, it must come from FLOCert inspected and certified producer organizations. The crops must be grown and harvested in accordance with the International Fairtrade Standards set by Fairtrade International. The supply chain is also monitored by FLOCert to ensure the integrity of labelled products. Only authorized licensees can use the FAIRTRADE Mark on their products.
The FAIRTRADE Mark shows a cheering person - representing both the producers celebrating a fair deal through fair trade, and the consumers who know they are making a positive difference through the purchase of fair trade products.