Nationality Indian Website www.Devdutt.com | Name Devdutt Pattanaik Role Physician | |
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Occupation mythologist, writer, columnist Known for Myth = Mithya, Business Sutra, The Pregnant King,Jaya: An illustrated retelling of the Mahabharata Education Grant Medical College and Sir Jamshedjee Jeejeebhoy Group of Hospitals, University of Mumbai Books Jaya, Myth = Mithya, Seven secrets of Shiva, The Pregnant King, Seven secrets of Vishnu |
Indian approach to management devdutt pattanaik
Devdutt Pattanaik (Odia:ଦେବଦତ୍ତ ପଟ୍ଟନାୟକ) is an Indian writer known for his work on myth. He has incorporated myth into human resource management. His books include Myth = Mithya: A Handbook of Hindu Mythology; Jaya: An Illustrated Retelling of the Mahabharata; Sita: An Illustrated Retelling of the Ramayana; Business Sutra: An Indian Approach to Management; Shikhandi: And Other Tales they Don't Tell You; Shiva to Shankara : Giving Form to the Formless, in which he explores the layers of meanings embedded in Shiva’s linga, we discover why and how the Goddess transforms Shiva, the hermit, into Shankara, the householder; Leader : 50 Insights from Mythology uses myths and legends to arrive at wisdom that is both time-worn and refreshingly new, on what makes a good leader; and Culture : 50 Insights from Mythology a groundbreaking work that contextualizes mythology and proposes that myths are alive, dynamic, shaped by perception and the times one lives in.
Contents
- Indian approach to management devdutt pattanaik
- Patients and doctors in indian mythology what we can learn from them by dr devdutt pattanaik
- Early life and education
- Career
- Myth and Mythology
- Business
- Fiction
- Reception
- Praise
- Criticism
- References

He is the former Chief Belief Officer of Future Group, one of India's largest retailers. He writes columns for mid-day, Times of India, Swarajya, Daily O and Scroll.in.

Patients and doctors in indian mythology what we can learn from them by dr devdutt pattanaik
Early life and education

Pattanaik is an Odia, born and brought up in Mumbai, he spent his childhood and student life in Chembur, Mumbai. He graduated in medicine (M.B.B.S.) from Grant Medical College, Mumbai and subsequently did a course in Comparative Mythology from Mumbai University.
Career

He worked in the pharma and healthcare industry (Sanofi Aventis and Apollo Group of Hospitals, respectively) for 14 years and spent his spare time writing articles and books on mythology, which eventually became his full-time passion. He has also worked as a consultant at Ernst and Young. His first book Shiva: An Introduction was published in 1997. Devdutt illustrates most of his own books.
He was a speaker at the first TED conference in India held in November 2009.
He is also a story consultant to Indian television network Star TV, where HaraHara Mahadeva is based on his work and Epic channel, where he presents Devlok with Devdutt Pattanaik. He also serves at the Culture Consultant to Reliance Industries Ltd.
Devdutt has consulted Star TV network on mythological tele-serials like ''Mahabharata and Siya ke Ram; these serials have challenged conventional views of the narratives and opened up new avenues of interpretation.
Myth and Mythology
He believes that “no society can exist without myth as it creates notions of right and wrong, good and bad, heaven and hell, rights and duties”. To him, mythology "tells a people how they should see the world... Different people will have their own mythology, reframing old ones or creating new ones."
Business
Devdutt believes that leadership is about paying attention to the other, and enabling people not to mimic or pretend, but to be genuine/authentic about their fears. If a leader cannot sense fear in people around him, if a leader feels good when people around him are frightened into pretending, there is a problem. Power flows towards the leader or, rather, boss rather than towards the organization.
In his book, Business Sutra: An Indian Approach to Management, “the central theme … is that when individual beliefs come into conflict with corporate beliefs, problems surface in organisations. Conversely, when institutional beliefs and individual beliefs are congruent, harmony is the resultant corporate climate. It is when people are seen as mere resources meant to be managed [read manipulated] through compensation and so-called motivation; it is when they are treated like switches in a circuit board; it is then that disharmony descends causing disruption.”
Fiction
Devdutt distinguishes between mythological fiction and mythology. He notes that mythological fiction is very popular as it is fantasy rooted in familiar traditional tales. Mythology itself is about figuring out world views of cultures, essentially how people think in a particular cultural ethos. “Most writers I know focus on mythological fiction. Study of mythology still remains rather academic,” Pattanaik told IANS in an interview.
Reception
In 2014, Pattanaik was listed in the top category of bestselling Indian authors. His book Devlok, based on the television programme of the same name, was one of the bestselling books of the year 2016.
Praise
Fiction author Ashwin Sanghi has said that Pattanaik attempts to "explain mythology in simple words". Psychologist Urmi Chanda-Vaz, who calls Pattanaik "India's most beloved mythology explicator", praised his book 'My Gita' as "a book of many firsts" and said that in this book Pattanaik made a transition from mythology to philosophy with deftness and skill. Intellectual Shiv Visvanathan has praised Pattanaik by saying that he has made myth-reading "an open, playful, almost domestic game, like Chinese Checkers or Scrabble". One can assert that in Pattanaik Indian civilisation has found an articulator of the calibre of Will Durant.
Criticism
Investment banker and Sanskrit scholar Nityanand Misra has criticized Pattanaik's 'My Gita' as a "marvel of scholarly ineptitude and a travesty of Hindu philosophy", saying that the book is a sloppy work replete with factual, conceptual, philosophical, and linguistic errors. Saying that Pattanaik lacks even basic knowledge of Sanskrit, Misra has questioned Pattanaik's ability to understand Sanskrit and translate from it.