Name Deanna Manfredi | ||
aqrqrca creating behavioral change with applied behavioral economics deanna manfredi
Deanna Manfredi is an American psychologist, professional medical moderator, consultant to the pharmaceutical and healthcare industries, and owner and breeder of thoroughbred racehorses. She is the owner and director of Manfredi Consulting. She works in global medical market research and has managed projects for all major pharmaceutical manufacturers in North and South America, Europe, the Middle East, Asia and Australia.
Contents
- aqrqrca creating behavioral change with applied behavioral economics deanna manfredi
- Early years
- Education
- Thoroughbred racing
- Publications
- References
She is also the managing partner of Ascoli Piceno Stables, LLC, a vertically integrated thoroughbred breed-to-race operation with approximately 40 horses under management, including broodmares, foals, weanlings, yearlings, horses in training and pensioners.
Early years
Manfredi grew up on horse farm in Toughkenamon, Pennsylvania. Her early childhood was filled with animals of all varieties instilling an early interest in evolutionary biology, animal cognition, and animal welfare. Inspired by her father, a racehorse breeder and trainer, she developed a lifelong affinity for thoroughbred racehorses and the Sport of Kings.
Education
Manfredi received her B.A. with a double major in psychology and Spanish from Franklin & Marshall College in 1990.
After earning her undergraduate degree, she enrolled in a doctoral psychology program at Princeton University where she received her M.A. in Cognitive Psychology in 1992 and her Ph.D. in 1994.
Thoroughbred racing
Manfredi comes from a family of racing enthusiasts but it was her victory on a reality television show in 2005 that kick-started her own career in the thoroughbred industry. In 2004, she was cast as one of 12 contestants on GSN’s original series "American Dream Derby". Deanna went on to win the reality competition in February 2005 and her prizes included $250,000 and a stable of 8 racehorses. She brought the horses home to her farm in Kennett Square, Pennsylvania in March of that year and established Ascoli Piceno Stables, LLC.